Comparing - The Times is a broadsheet paper, that is to say a larger paper of about 'A2' size, and The Mirror is a tabloid, a smaller 'A3' size paper.

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The Times is a broadsheet paper, that is to say a larger paper of about 'A2' size, and The Mirror is a tabloid, a smaller 'A3' size paper. Their sizes are not their only differences though. Broadsheets and tabloids are aimed at different markets and therefore have very different manners of writing. The Times is expected to be bought by middle-class persons with a reasonable income and who are well educated. The Mirror however aims at the working class people who may not be as intellectual as 'Times' readers and who possibly have a lower income. Therefore the articles will vary in their style, presentation, structure and details according to who is expected to read them.

One only needs look at the headlines to have this confirmed. The Times 'Bloody Echoes of Pearl Harbour' title works on many levels and expects a certain level of understanding from the reader, whereas The Mirror's 'WE ARE ALL F***ING DYING IN HERE' only has a level of shock. It is a quotation, but The Mirror has added a couple of words to have a greater effect on the reader. 'All' and 'In' were not part of the original quotation, but were added to make the headline more encompassing and overwhelming. In comparison to the size of the article, The Times title is small, but the Mirror's is at least the same size as the article printed. This would indicate not only that the Mirror is more interested in drawing the reader in, but it also has less to say and needs to take up space with a huge headline.
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Both contain an expletive, but in very different circumstances. The Times' 'Bloody' is literal in the sense that blood was shed, but explicit in that the echoes are awful. However the Mirror only has 'f***ing' in its title to stun and to provoke the reader into looking at the article in greater detail. Additionally, The Times uses 'echoes of Pearl Harbor', a reference to a parallel in history where the Americans were also attacked whilst off-guard, indicating the readership is expected to be sophisticated enough to acknowledge this relationship, while The Mirror would not include such an allusion.
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