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Applied Business Studies

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  • Essay length: 42434 words
  • Submitted: 13/02/2011
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AS and A Level Marketing & Research

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In this section of my work, I will be investigating how to start up a business, and looking at flaws in the process of setting it up. As well as looking at the range of problem that may occur along the way, I will be looking at how to keep up with the maintenance of the business, along with its finance and reputation. I will now go on to the process of choosing my business name, and talking about the pro's and con's, and if it would be suitable for the business that I am doing.

First off, I need to decide what type of business I am doing, whether it is a hair salon, a football store, or even a café. Initially, I looked at what businesses are already set up in my local area, which is Flintshire. I researched and found out that there are many café's, sport shops, hair salons, and many other retail stores. I need to pick a business where it would be 'unique' and stand out. The business that I have decided to do is a theatre based business, and in the store, it would sell a range of items, which can

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