As a multimedia creator I will create an advert campaign for "Logic" a business which needs my help to invent them. The reason why I' am doing this is because there are too many customers and not enough staff to support them

Authors Avatar

IDENTIFICATION.

As a multimedia creator I will create an advert campaign for “Logic” a business which needs my help to invent them. The reason why I’ am doing this is because there are too many customers and not enough staff to support them. Another reason is that the customers are wasting the staff time by asking for enquire but not really buying anything; also the phone in the business goes off to much, wasting the staff time. Another reason is that some staff are not as trained properly to support some of the customers. This could be due to the fact that there are high staffs’ turns over. The shop is based in central London some of the customers are not good speakers of the English language, so when the enter the shop the staff can really not help them due to the fact that there a language barrier between them. All the staff in the shop are English at the moment.  The leaflet needs a logo that will represent them.

BACKGROUND DETAIL.

  • This advert will be for a small company. The name of the company is LOGIC. The organisation sell memorabilia products of London to mostly foreign customers, not many people really work there because the shop is not really a big business. 4 English staff works there.

USER IDENTIFICATION.

The customers will be using the system to cause less hassle for the staff. So that the staff will have more time doing more important things. Most of these who be using the leaflet will be from all different kind of countries, because the business sells memorabilia’s to the tourist who come to London mostly. The age group can really vary but mostly adults; although teenagers and children do visit the shop to buy things for there loved ones. This will not affect the language used because the staff know that there most of there customers are not really good speakers of the English Language.

Join now!

Method Justifications

I chose to do a system to do with a leaflet. The reason why I will design a leaflet for the business is that is will cheap to print, it can be sent to customers homes and can contain pictures and enough information for the customer also people can come in and pick them up. It also be put into public places like the library

ALTERNATIVE SOLUTION

 A television commercial can really be affective because it can be sent all over the world, but the down fall is that it is way too expensive for ...

This is a preview of the whole essay