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BTEC Unit 1 - P1 - Public Sector Report BBC

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Introduction

From: Pablo Cortez To: Tracy Feist Date: 29/09/08 Overview: The following is a report into a public sector organisation known as the British Broadcasting Corporation (BBC). The BBC is the largest broadcasting corporation in the world, It is a public service broadcaster established by a royal charter, obtaining funding for its main operations through the television licence fee paid by UK households, such as 8 national TV Channels, 10 National Radio Stations, 40 Local Radio Stations and an extensive website. For full TV Licence info and how it is used, see APP. Licence Fee. The BBC also operates in other areas such as the BBC World Service which broadcasts to the world on radio, on TV and online, providing news and information in 32 languages. It is funded by a government grant, not from the licence fee. The report will look into the purpose of the BBC, how the BBC is run, its mission, vision and values, six public purposes, overall performance, financial information, the six year investment strategy and other general operating activities. Main Findings: The BBC is governed by the BBC Trust which represents the interests of the licence fee payers and sets the overall strategic direction for the company. The Operational responsibility rests with the executive board, which is responsible for delivering the BBC's services and running the organisation in accordance with the overall plan set out by the Trust. ...read more.

Middle

Facts and Figures: The BBC's Licence Fee income was up by 3.0% from �3,243m to �3,369m, with Licence Fee evasion still standing at 5.1%, although Licence Fee Collection Costs was down by 0.5% from 4.1% to 3.6%. Expenditure on TV, Radio and Online Services were all up, with TV up by 1.6% from �2,319m to �2,355m, Radio by 6.2% from �564m to �599m and Online Services up by 18.2% from �154m to �182m meaning total spend on services was up by 3.3%. For full details see APP. Financial Info. The BBC showed growth in Reach and Share across the whole board with total BBC weekly reach up by 0.5% to 93%, %. As well as growing online usage, an increase in television viewing also accounted for this rise, demonstrating that the traditional services and public service content remain important and popular amongst all audiences of all ages. TV reach was up by 0.6% to 85% also all Digital TV channels showed promise with BBC Three/Four, CBBC, and the News Channel all up from the previous year. The BBC's online venture bbc.co.uk also reflected strong growths up to 44% meaning an average of 12m adults a week use the service. For full reach and share figures see APP. Performance. Viewing and listening amongst 16-34 year-olds held firm across the BBC portfolio, and there was a notable increase on BBC Three (23% of 16-34 year-olds watched BBC Three each week in 2007/08, up from 17% in 2006/07). ...read more.

Conclusion

I feel the BBC in a way forces itself onto the airways and we are required to pay for its upkeep regardless of whether or not we watch it. �139.50 is a considerable amount of money to pay especially if you are not using the services. I would suggest that the BBC look into other ways of funding, and have to consider advertising on their channels to generate extra income, and also with the vast range of TV channels and services including SKY and Virgin Media, an opt-out of the TV Licence option should be made available to those who do not wish to subscribe to its services. Conclusions: Overall the BBC is very well established and an extremely successful public sector company, showing promising growth across all areas of its operations, with ever more demand for its online services, and increasing listening and viewing numbers. The BBC remains the benchmark for all broadcasters with the quality and integrity of its news and factual output is second to none, along with its creativity in other programmes including first class drama and home to the most iconic comedy and entertainment ever. The fact it does this year after year on radio, television and online means the UK should take pride in what the BBC does for its country. ?? ?? ?? ?? BTEC National Award Business Unit 1 - Exploring Business Activity From: Pablo Cortez 1 29/09/08 ...read more.

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