Business Coursework - Setting Up A Small Business

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A2 Business Studies

Unit 5C

A Feasibility Study Investigating Setting up a CD/Record Store in Weybridge

Oliver Gyani

June 2008

Howard of Effingham School 64335

Candidate Number

Primary Objective

To gather all relevant research based on assessing the feasibility of opening a Record/CD shop in Weybridge.

To evaluate the feasibility of opening a Record/CD shop in Weybridge, bringing together all bits of research and taking everything into account, to make a succinct conclusion.

Secondary Objectives

1. To investigate a local area with the objective of identifying a business opportunity, and also analysing competition, using primary research as well as secondary, and providing a map of the location.

- Go on www.googlemaps.com and find a suitable location.

- Primary research of going to the spot and seeing what local area is like.

- Finding out about local competition (yellow pages, phone directory).

- Using internet to see what national companies could possible affect the business (Tesco's).

2. To carry out various types of desk research aimed at gathering statistics relating to population, income and socio-economic groupings.

- Go on www.upmystreet.com and find out various statistics