• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

"Choice of Business"

Extracts from this document...

Introduction

__________________________________ "Choice of Business" -Objectives: My objective is to spot a business opportunity in Colwyn Bay in which I could establish an Internet Caf� because it would be a good idea to open one, since there is lack of competition. -Methodology: * We visited Chester to spot businesses that might be a good scheme that would work in Colwyn Bay and also we checked which shops attracted more people. We stood outside of a shop and counted how many people went in and out of the shop. * From my research done in Chapter 1, one of the best opportunities was a music store, but also other kind of shops like Cafes. We also went to Colwyn Bay town and we studied the business potential (age, sex, and footfall). * I need to think about the local factors that will help my business, such as: > There is a large number of shoppers around Colwyn Bay. * As well as local factors, there are also national factors that also need to be thought about. ...read more.

Middle

Promotions would be given if a client would have used a computer for a couple of hours (maybe a � off) and special offers like Coffee and dessert vouchers. * There are a large number of shoppers in Colwyn Bay, especially on "market" days. * Wide range of ages. (60-10 maybe) * Competition in Colwyn Bay are small cafes with low status. There is only one internet caf�, and it is not very good. National Factors: * The UK's economy has been booming every year. This mean people are getting higher incomes, and this is good for the business, as people will not consider coffee or desserts as high price items, making them a safe-buy item. * Coffee has become a very popular beverage, in fact social groups will be more interested in drinking coffee than tea, juices, or cold drinks; and non-coffee drinkers would have social pressure if they wouldn't drink it, because they would feel uncomfortable around their drinking group. ...read more.

Conclusion

(Some beverages, for example: Beer, cannot be taken to some offices). -Conclusion: I think my business would be successful because of the lack of competition, and the innovating idea of mixing two businesses together (Internet + Caf�) will surely cause an attraction to Colwyn Bay's shoppers. Risks might be hackers, but this could be controlled by installing anti-hacking software onto the computers. Also circuit breakdowns could be controlled by monthly supervision by technicians; computers which are malfunctioning could be replaced or repaired. In the caf� kitchen fires might start, so fire extinguishers should be purchased and also fire alarms should be set. -Limitations: 1. Data reliability: Other people got most of the data. There could be mistakes. 2. We had to submit the information on a limited amount of time.(We had a deadline) 3. We were on a week day, meaning that we did not have a totally reliable set of data, as the days of the week might affect the number of shoppers in stores, etc. 4. The time of the year when this information was taken (winter), not attracting tourists nor people to a shopping environment. Enrique Portilla - 1 - ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level ICT in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level ICT in Business essays

  1. Business Planning - to open a fish and chip shop.

    People aged over 75 equals 14609. The above secondary results show that there is potentially 206814 numbers of consumers available so there would be a lot of demand for services such as a take-away. The next set of figures show the number of the population in employment and not employed.

  2. Business Aims and Objectives.

    The benefit is that a customer has secure instant access to information and the identity of customers submitting orders is authenticated. Most sites also have a contact us option so customer queries can be sent by email or you can contact them by phone.

  1. There are many ways in which business can be organized

    Sainsbury has translated down its functional objectives so that each of the function is driven by organization's objectives. How the functional areas help Sainsbury's meets its objectives. In order for the functional areas to work effectively, they must be able to communicate with each other, at Sainsbury's some of the

  2. In this coursework I need to produce a detailed business report on one medium-sized ...

    Why does Tesco carry out product evaluation? Product evaluation is carried out for a variety of reasons. These include: * testing new products under development * testing existing products when a change of supplier is being considered * testing Tesco products against those of competitors * to update information on the packaging * to monitor quality and safety standards.

  1. My business idea is to open a fish and chip shop.

    The hot food market has seen an increase from 60% to 69.9% between 2000 to 2001. The market is growing rapidly with more and more shops opening. The competition in the market has increased and will continue to increase. The source found from local library in the Borough food market report.

  2. Will a game shop in the UK be successful?

    This kind of research provides information that is specific to you, and is concerned with the impact of your business on the market, as well as that of your direct competitors. The reason why I use primary research is because it is more reliable and up to date.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work