• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Customers in Business

Extracts from this document...


Customers in Business All businesses need to attract and keep good customers. Good customers provide regular sales revenue and they can also give information about the success of a product. Good customer service allows a business to: * Gain and retain customers; * Gain Customer satisfaction and loyalty; * Improve the image and reputation of the business; * Provide information about the product in use; * Help a business to keep market share; * Increase sales revenue and profits. The rights of customers under consumer law and the features within the YBS that contribute towards good customer service Consumer law looks after consumers in a number of ways it prevents: * Businesses charging very high prices or high rates of interest * Dishonest practices, such as selling measures other than those stated on the label * The sale of unsafe products, such as children's toys with sharp edges * Information about consumers being passed onto other businesses without the consumer's permission. ...read more.


Lender 1/1/96 - 31/12/99 1/1/00 - 01/01/01 Total Difference + Yorkshire BS �14,516.44 �3,609,60 �18,126.04 - Nationwide BS �14,544.61 �3,598.07 �18,142.68 �16.64 Bradford & Bingley BS �14,853.12 �3,782.35 �18,635.47 �509.43 Skipton BS �15,125.37 �3,714.61 �18,839.98 �713.94 Portman BS �15,173.58 �3,707.29 �18,880.87 �754.83 HSBC �15,242.01 �3,668.55 �18,910.56 �784.52 Leeds & Holbeck BS �15,246.18 �3,665.81 �18,911.99 �785.95 Chelsea BS �15,259.61 �3,709.82 �18,969.43 �843.39 Britannia BS �15,229.03 �3,779.02 �19,008.05 �882.01 Cheltenham & Gloucester plc �15,331.79 �3,838.91 �19,170.70 �1,044.66 The customer provision has in fact recently won three wards, this again proves the high quality of service that the YBS provides its customers, and these national awards are listed below. * Excellence in Customer Services * Overall Customer Service Professional * Financial Services Customer Service Professional The Unisys/Management Today Service Excellence Awards recognises companies who stand out as providing outstanding service, which should set a benchmark for others in their field. ...read more.


The YBS has several help lines to help and offer information to any of its customers, these include a general enquiries helpline and a lost or stolen LINK cards helpline - this is open 24 hours 7 days a week. This shows the commitment of the YBS to offer its customers good technical advice. A way in which YBS could improve it after sales service is to have a helpline specifically for complaints because at the moment for complaints YBS only allows its customers to write to them at their head office, this would take quite some time so having a telephone line could improve their service as customers will be able to contact them more quickly. If having a helpline would be to much hassle as a result of a high volume of calls an email service through the YBS website where the customers can send their complaints. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level ICT in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level ICT in Business essays

  1. For my business report I am investigating the Co-op erative society supermarket.

    Another advantage of fax is that there is a wider access to fax machines than to e-mail. Faxes can be sent on headed paper so that the document looks more official than an e-mail message. Faxes also have advantage of being able to transmit graphics, maps and photographs.

  2. customer service with in Sainsbury

    * Induction loop system for hearing impaired Most of our stores now have hearing induction loops installed to help hearing-aid users interact with colleagues at specific locations around the store, including selected checkouts and the customer service desk. The following symbol is displayed where induction loops have been installed.

  1. Customer Service

    And you get your food quickly and hot. The McDonald's divides customer by their age. McDonald's probably conducted a market research in 2001 and from their research they saw that people over 45 hardly ever visit their restaurant so they made an advert TV campaign in hope to attract older people.

  2. I have been asked in this assignment to write a report about Asda and ...

    It can also refer to a specific person or desk, which is set up to provide general assistance to customers. Customer Service also involves: � Making sure the product range is available to the customer � Making sure the product range can be delivered if necessary � Making sure the

  1. Customer Service Assingnment

    It would be sad for sainsbury if a customer spent a significant amount of money on a product, only to use a small percentage of its facilities or potential. Good customer service and support should enable customer quickly and easily to experience fully utility from their purchase.

  2. Business Report on Manchester Airport PLC.

    Developing and retaining a skilled and motivated workforce. Serving the community and caring for the environment (has charitable, non-profit objectives) By being the centre of an expanding and highly successful intermodal transport hub, the airport has become the largest single generator of economic activity in the North West, generating inward investment from business, tourism etc.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work