• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Describe the Objectives and Online Activity of Three Business Organisations.

Extracts from this document...

Introduction

´╗┐Unit 12 ? Business Online Assignment 1 PURPOSE OF THREE BUSINESS ORGANISATION. AIMS AND OBJECTIVES Task 1 A PUBLIC SECTOR Transport for London (TfL): Is the local government body responsible for most aspects of the transport system in Greater London in England. Its role is to implement the transport strategy and to manage transport services across London. Its head office is in the Windsor House in the City of Westminster. Aim of Transport for London: The aim of TfL is to improve the information service for customers. Objective of Transport for London: The objective of TfL website is to improve the accessibility and make it easier for customers to find the information they need. PRIVATE SECTOR Tesco: The primary function of any business is to make money and invest. If it doesn't do that, it can't exist. Tesco is a major retailer in grocery and general retailing. Tesco is a global grocery and general merchandise retailer headquartered in Cheshunt, United Kingdom. ...read more.

Middle

Tesco (Private Sector) Tesco?s website is designed to attract customers for online shopping. The website complements offline activities such as online catalogues, and store locator. It is also inviting online transactions are customers are persuaded to purchase different products at cheap prices and with free delivery. NSPCC (Voluntary Sector) As this is a Voluntary Sector, the main aim is increase donation, so they are inviting online transactions. Also, they would like to keep the customer up to date with news and information about the charity; this is why they have a providing information online presence. * Summarise the construction features of each website and explain how these contribute towards achieving the aims and objectives. TfL (Public Sector) The website?s layout aims to give information to viewers in an easy way. The website is not very complex so everyone can access it. Drop down menu make it easier to find the information faster this improving service. For example, if the customer will press the tickets button a new page will open. ...read more.

Conclusion

They also used Jargon Free text, by having clear and well clear language, which makes it easier to understand and customers can get all the information they need and make then more likely to buy and make then more likely to buy. NPSCC (Voluntary Sector) This website?s design opens in an easy way. As a customer opens the website, there will be a banner which invites the viewers to donate money and stuff for the charity. They did not use any drop-down menu to make the website easier, so customer gets the information easier. NSPCC used pictures that would emphasize the audience about the children abused, so the donations are increased. They aim to help as much as possible children so they do not need to suffer anymore. The main objective is to receive many donations. They added a registration form for people that want to register as a volunteer with them. They also have a site search and a navigation bar, which makes the information being well read and look professional. Costumer has the option of zooming and rotate different images of abused children. They added hyperlinks which send the customer to donation page. Razvan Garbacia ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Case Studies and Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Case Studies and Analysis essays

  1. Marked by a teacher

    Aims of tesco

    5 star(s)

    Tesco Monaghan uses local sourcing for a number of its products one being locally sourced milk. Tesco Monaghan buys their milk from local, smaller farmers and pay over the going rate for their milk. Although when this milk comes onto the shelves it is a little more expensive but customers

  2. (P4) Describe the Functional Activities and the Independencies of Tesco Plc and Coleraine Borough ...

    * Goods are dispatched on time * Completing delivery documents * Dealing with distribution problems such as; vehicle problems, bad weather etc. * Planning destination routes The main priority of distribution managers is to ensure products/processes run smoothly through Tesco Plc.

  1. Unit 9: Marketing Strategy

    I will rent a premises on the High Street as this is the area of town which attracts the most people. By choosing Sutton-on-Sea I will be able to use the Guerrilla strategy and surprise Gray and Goodliffe as they will not see the construction or opening of the new bakery as they are based in different towns.

  2. BNC BUSINESS UNIT 19 - P2,P3

    together and tries to improve communication between members * The finisher: who maintains momentum in the team and plays and important part in getting the task finished. Belbin suggested that, although team members may tend towards one of these roles, most people would also be able to undertake a second role.

  1. PEST is a planning tool which is used by a business to evaluate and ...

    This is done so that so that Department of Transport inspectors may carry out checks on the amount of time drivers spend behind the wheel of a company vehicle. Ginsters will need to ensure that they stick to these rules of the amount of hours their employees can drive and

  2. How external factors can affect the ability of Tesco achieving its aims and objectives

    These figures are a clear indicator of economic success during this period, and the fact that people have had more disposable income meant that they could afford to spend more. -So what affect can national income have on Tesco Monaghan?

  1. Aims and Objectives of A Business

    They ran focus groups to identify what members' value or valued in the club, in order to learn more about the members' needs and priorities. The club's visions were to maintain the excellence in their chosen sports and promoting enjoyment for all ages and all levels that are provided for their members.

  2. Stakeholders of Tesco and Demelza house

    Suppliers Suppliers are classed as an external stakeholder who would be expected to provide good quality merchandise to Tesco at a reasonable price and in a large quantity (bulk). The suppliers could influence the decisions of Tesco, for example if the ordered supplies are not delivered on schedule, they may lose their contract to supply their goods to Tesco.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work