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Domestic tourism is important to the UK because the more people that stay within the country to take their holidays means more money staying within the UK.

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Introduction

Unit 3 Assignment 4 Task 1 - P4 Domestic tourism is when people that live in the UK take a break or a holiday within in the UK. Domestic tourism is important to the UK because the more people that stay within the country to take their holidays means more money staying within the UK. According to Star UK, UK residents took 151 million domestic overnight trips in 2005 and they spent �14 billion. The �14 billion that was spent from domestic tourists meant that money stayed within the UK rather than going to other countries outside of the UK. There is a range of different domestic tourism markets, which the travel and tourism industry need to, provide for. These include: educational, families, business and couples. All of these tourism markets are looking for different needs within their holidays. Due to the recent recession more honeymoon couples are taking their honeymoons within the UK as it is cheaper than going abroad. Honeymoon couples will require different needs to general tourists, as they want to make their trip special. Honeymoon couples will be looking for a 4 or 5 star hotel to stay in. they will want to look at what facilities they have such as do they provide champagne on arrival to they have an area to relax in such as a spa and what type of meals do they provide. ...read more.

Middle

If families choose to stay in hotels then they need to look at the facilities that the hotel provides such as entertainment like a swimming pool and meal times and whether they do offers for children. Some hotels do family rooms or interconnecting rooms so families can stay together and not have to move rooms to see one another. Families would also look at the rating of the hotel and perhaps go for a lower 3 star hotel, as it would be cheaper. Task 3 - P4 Inbound tourism is people that come to the UK for holidays or for business. Inbound tourism is important to the UK because it means the country earns more money. If there weren't many inbound tourists then the country would be losing money particularly if British tourists were deciding to take their holidays outside of the UK. There are different customers types that make up the UK inbound travel market these include: educational, families, couples and business. Leisure and business people make up the majority of the UK inbound travel market because the UK has a lot of business opportunities and a lot of attractions for tourists that are seeking leisure destinations. Britain has a website called visit Britain where tourists can enter the site and find out information in their own language. ...read more.

Conclusion

Business people require a lot of different needs compared to leisure tourists. Task 4 - P4 Leisure tourists include families this includes young and teenage children. Families' needs are different to business tourists this is because they have money budgets and have children to occupy. Families won't be able to stay in expensive hotels therefore they are more likely to stay in a caravan or hire a cottage. Wherever a family chooses to stay they will need to take into consideration what the location is. The special events that occur in the UK are likely to attract families they may be interested in festivals such as Glastonbury or they may be interested in going to sporting events like Wimbledon or a football match. There are also a lot of attractions throughout the UK that will attract families such as the theme parks, the zoos, and the beaches. To get to the attractions transport needs to be taken into consideration such as whether the tourists are going hire a car once they arrive, they could also catch a ferry and bring their car with them or they could catch a taxi or bus. The decision on transport needs to be made before the family arrives therefore information on attractions and there locations need to be found out before. This is where the visit Britain website is helpful as it has a wide range of information upon it for tourists to use. ...read more.

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