• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Domestic tourism is important to the UK because the more people that stay within the country to take their holidays means more money staying within the UK.

Extracts from this document...

Introduction

Unit 3 Assignment 4 Task 1 - P4 Domestic tourism is when people that live in the UK take a break or a holiday within in the UK. Domestic tourism is important to the UK because the more people that stay within the country to take their holidays means more money staying within the UK. According to Star UK, UK residents took 151 million domestic overnight trips in 2005 and they spent �14 billion. The �14 billion that was spent from domestic tourists meant that money stayed within the UK rather than going to other countries outside of the UK. There is a range of different domestic tourism markets, which the travel and tourism industry need to, provide for. These include: educational, families, business and couples. All of these tourism markets are looking for different needs within their holidays. Due to the recent recession more honeymoon couples are taking their honeymoons within the UK as it is cheaper than going abroad. Honeymoon couples will require different needs to general tourists, as they want to make their trip special. Honeymoon couples will be looking for a 4 or 5 star hotel to stay in. they will want to look at what facilities they have such as do they provide champagne on arrival to they have an area to relax in such as a spa and what type of meals do they provide. ...read more.

Middle

If families choose to stay in hotels then they need to look at the facilities that the hotel provides such as entertainment like a swimming pool and meal times and whether they do offers for children. Some hotels do family rooms or interconnecting rooms so families can stay together and not have to move rooms to see one another. Families would also look at the rating of the hotel and perhaps go for a lower 3 star hotel, as it would be cheaper. Task 3 - P4 Inbound tourism is people that come to the UK for holidays or for business. Inbound tourism is important to the UK because it means the country earns more money. If there weren't many inbound tourists then the country would be losing money particularly if British tourists were deciding to take their holidays outside of the UK. There are different customers types that make up the UK inbound travel market these include: educational, families, couples and business. Leisure and business people make up the majority of the UK inbound travel market because the UK has a lot of business opportunities and a lot of attractions for tourists that are seeking leisure destinations. Britain has a website called visit Britain where tourists can enter the site and find out information in their own language. ...read more.

Conclusion

Business people require a lot of different needs compared to leisure tourists. Task 4 - P4 Leisure tourists include families this includes young and teenage children. Families' needs are different to business tourists this is because they have money budgets and have children to occupy. Families won't be able to stay in expensive hotels therefore they are more likely to stay in a caravan or hire a cottage. Wherever a family chooses to stay they will need to take into consideration what the location is. The special events that occur in the UK are likely to attract families they may be interested in festivals such as Glastonbury or they may be interested in going to sporting events like Wimbledon or a football match. There are also a lot of attractions throughout the UK that will attract families such as the theme parks, the zoos, and the beaches. To get to the attractions transport needs to be taken into consideration such as whether the tourists are going hire a car once they arrive, they could also catch a ferry and bring their car with them or they could catch a taxi or bus. The decision on transport needs to be made before the family arrives therefore information on attractions and there locations need to be found out before. This is where the visit Britain website is helpful as it has a wide range of information upon it for tourists to use. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Case Studies and Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Case Studies and Analysis essays

  1. SWOT and Pestel analysis for Carlton Forum leisure centre

    Especially with leisure centres such as Carlton forum who operate on a bases that the community comes first. Improvements in employee rights e.g. Maternity rights. +3 +3 +9 This ensures that each and every employee has equal and positive right and the ever changing improvements means that it makes for a better work place.

  2. Business plan. The business that I am going to produce is a personalised logo ...

    Yes No 26 24 After analysing these results I can conclude that 50% of the results show me that they have a colour code and around 50% do not, therefore this means that as I am buying in bulk, I will order various different colours in, therefore this means that

  1. PEST is a planning tool which is used by a business to evaluate and ...

    and they will need to ensure this so that they are not making a loss on how much it has cost them to research, develop and produce their Turkey Bacon Cranberry Pasty. In order for Ginsters to be able to get the highest percentage of people in the UK aware

  2. The main purpose of this research is to know and analyze whether the Olympic ...

    2.10 Managing Olympic Games by London The managing of the big events is done by London very positively and also has good results on them. The biggest responsibility of the London is the Olympics 2012 because the entire world is watching the London.

  1. SWOT Analysis for the Mahal Palace Hotel, Mumbai

    Its key purpose is to identify the strategies that will create a firm specific business model that will best align an organizations resources and capabilities to the requirements of the environment in which the firm operates.

  2. Internship project in travel agency "Excursus" of Lithuania. PEST and SWOT analysis.

    The continuing to be monitored by competitors, changes in their activity, in order to ensure fair conditions for competitors to compete on a proper demand satisfaction. Since the company the most revenue from travel to foreign countries and these countries' political situation has important implications for the successful work of the company.

  1. Customer Service Analysis Between MacDonald Hotel and Chester Zoo.

    If there is a serious complaint the general hotel manager has to be informed. Meeting and exceeding customer needs Meeting customer needs is important because the customers will be satisfied with the organisation and will come back for, therefore the organisation will make more sales and profits Meeting customer expectation

  2. Business Proposal for a hotel in Lithuania.

    Moreover, health tourism in Lithuania is not affected of seasonality, as wellness, relaxation and healing procedures can be provided all over the year. Birstonas resort is improving services as winter sports ?skiing, which can reduce the influence of seasonality (Operational Programme for Promotion of Cohesion, 2007).

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work