• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

EBay Inc. is probably the most famous on-line success story in existence. Its name is synonymous with Internet auction and selling. So what is eBay?

Extracts from this document...

Introduction

eBay Company Overview eBay Inc. is probably the most famous on-line success story in existence. Its name is synonymous with Internet auction and selling. So what is eBay? "eBay (Nasdaq: EBAY) is The World's Online Marketplace(r) for the sale of goods and services by a diverse community of individuals and small businesses." 1 eBay is basically a place in which buyers and sellers come together to buy and sell just about anything. Sellers list their items for sale and buyers bit on them. Sounds really simple right, so what is all the fuss about? Well the big achievement is that everyone, or at least anyone with an Internet connection, can access this community fast and easy and buy something, or even become a seller.2 Perhaps the biggest achievement was that they became the first trusted online commercial community. It all started when Pierre Omidyar, eBay's founder, came up with the idea of an online auction site when his girlfriend (now wife) wanted a venue to collect and trade Pez dispensers. ...read more.

Middle

Revenue for eBay is generated by the sellers, who pay a "success fee". Once the sale is complete, the seller and buyer deal directly with each other; eBay is not involved. 5 A buyer can find items in two ways: 6 * Browsing - Browse though the range of items in a particular category. * Searching - Search for items by providing keywords. Most of eBay's transactions work without a problem and that is mostly due to the "feedback" feature where buyers and sellers critique each other publicly with positive, neutral or negative feedback. In eBay's site feedback is followed by (your reputation). As explained by the Help "Site your reputation is important for doing business -- and making friends". 7The better a seller's feedback, the more confident bidders feel in dealing with him. The better a buyer's feedback, the more comfortable sellers feel about his ability to complete a deal. eBay provides a wide variety of services (see Appendix A). In addition to its well-known auction services, eBay provides the following services as well: * eBay International: country-specific to serve the countries mentioned. ...read more.

Conclusion

9 * PayPal. eBay recently acquired PayPal, a global, real-time payment solution that allows any business or consumer with an email address to securely, conveniently, and cost-effectively send and receive payments online. PayPal has over 20 million registered users, including more than 3 million business accounts 10 The eBay Economy The company is not just a wildly successful startup. It has invented a whole new business world EBay managers are reminded of this day after day. Whitman says it often takes six months for new managers to adjust to the democratic regime. "Some of the terms you learn in business school -- drive, force, commit -- don't apply," says former PepsiCo (PEP ) Inc. exec William C. Cobb, now senior vice-president in charge of eBay's international operations. "We're over here listening, adapting, enabling." 1 eBay website, The Company Overview http://pages.ebay.com/aboutebay/thecompany/companyoverview.html 2 Transactions are restricted by the locations in which PayPal service operates. 3 Christine Perfetti, Driving Innovation and Creativity through Customer Data http://www.uie.com/articles/innovation/ 4 Sun Microsystems, Inc. Case Study http://www.sun.com/service/about/success/recent/ebay.html 5 eBay: Innovation and Online Community Development at Work http://www.va-interactive.com/inbusiness/editorial/biztech/articles/ebay.html 6 eBay Help site http://pages.ebay.com/help/welcome/find-items.html 7 eBay Help site http://pages.ebay.com/help/feedback/reputation_overview.html 8 eBay.co.uk http://pages.ebay.co.uk/regional/hub.html 9 eBay Live Auctions http://pages.liveauctions.ebay.com/help/welcome/overview.html 10 Sun Microsystems, Inc. Case Study http://www.sun.com/service/about/success/recent/ebay.html ?? ?? ?? ?? ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level ICT in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level ICT in Business essays

  1. Marked by a teacher

    business online

    4 star(s)

    The first line of Cohen brand goods placed on the market was Tesco tea. In 1924, the name which the company later took on as its corporate name emerged. In 1932 Tesco Stores became a commandite company. Two years later, Jack bought a piece of land in North London (Angel Road, Edmonton)

  2. Arrow Electronics Inc. - questions and answers.

    What is the impact of the internet on the Arrow salesperson? Customers that buy B&S are those that request a quote directly, a SMR then tries to secure the business and arranges to ship the product. SMRs exercise pricing authority, obtaining discount levels from suppliers and quoting prices to their

  1. Business Internet marketing

    food items into so they can get more food than if they was holding them in there hand. How eBay use the modern marketing mix Like Tesco, eBay uses the marketing mix and is again very successful with it even if the company is mainly based online.

  2. Business Online

    ?They will develop, maintain and implement policies, procedures and management systems to assess and monitor, on a continuous basis, and the environmental force of its operations for example instead of a customer(s) driving to the Store which would create a lot of pollution to the environment it would take Tesco

  1. Critical Success of PVR cinemas in India

    19,200 crores entertainment business in India in 2003. The Indian film industry revenue for 2004 was estimated at Rs. 59 billion. The pie chart below shows the percentage contribution of various revenue sources to the total revenue of the Indian film industry in 2004. The Indian film industry currently realizes almost 70% of its total revenues from domestic and overseas box office sales unlike the U.S.

  2. Strategic Management of Ebay

    As recent as 2004, eBay has created economies of scope, by venturing into the online payment scene by acquiring PayPal, a well known established leader in the industry. Yet another source of competitive advantage for eBay has been via economies of scale given their sheer number of registered users.

  1. Critique of Klemperer's 'Auction Design'

    And with this method, it is much easier to convince the human mind to believe that the house is worth $1,000,000, or more! However, as the article mentions, one should not be over-excited at the prospect of auctioning everything. Like most things, auctions can have their pit-falls.

  2. E-commerce case study - Online Music Bussiness.

    Inconsistent return policies Customers may become frustrated because there is less customers service especially when returning or exchanging a product, when dealing with electronic retailers. Security issues Customers may be unwilling to buy products online due to concerns with security issues relating to fraud and I identity theft.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work