BTEC NATIONAL CERTIFICATE IN BUSINESS
UNIT 1
EXPOLRING BUSINESS ACTIVITY
ASSIGNMENT 1
This investigation will contrast the different types of organisation; it will help develop your mind to the wide range of organisations that are available. I have chosen one private sector business, which is a type of business that is owned by an individual, group of people or shareholders. However companies owned by shareholders are often run by directors or managers who make decisions and control the business. Shareholders are people who fund the business and for their risk they can receive a reward such as a dividend paid out which is from the company's profit.
I have also chosen one voluntary sector business also know as 'not-for-profit', which is a type of business that is created, organised and run by volunteers, and all the profit is given to the charity, the good cause or for the funding of the organisation such as the NHS, which is in the public sector. The government owns public sector businesses such as the DVLA.
Audi is a strong business within the private sector; it is a strong contender in the competitive automotive industry. They are a German company with many years of experience who produces luxury cars. They are also part of the very successful Volkswagen group. Audi have a well-known logo, which are four overlapping rings. Audi's market strategy is used in video games and in Hollywood blockbusters such as I robot and transformers.
Oxfam will be the main focus of my investigation in regards to the voluntary business sector. Oxfam is an organisations working in more than 100 countries to find solutions to poverty and justice. The marketing strategy that they have adopted is a world wide campaign that can be seen through media mediums such as the TV, where the public are shown clips of starved and unhealthy children showing us the reality of other more unfortunate individuals who are trying to survive in under developed countries.
Oxfam are continuously expanding their retail outlets, they currently have approximately 15,000 shops worldwide, where they sell donated items from the public.
UNIT 1
EXPOLRING BUSINESS ACTIVITY
ASSIGNMENT 1
This investigation will contrast the different types of organisation; it will help develop your mind to the wide range of organisations that are available. I have chosen one private sector business, which is a type of business that is owned by an individual, group of people or shareholders. However companies owned by shareholders are often run by directors or managers who make decisions and control the business. Shareholders are people who fund the business and for their risk they can receive a reward such as a dividend paid out which is from the company's profit.
I have also chosen one voluntary sector business also know as 'not-for-profit', which is a type of business that is created, organised and run by volunteers, and all the profit is given to the charity, the good cause or for the funding of the organisation such as the NHS, which is in the public sector. The government owns public sector businesses such as the DVLA.
Audi is a strong business within the private sector; it is a strong contender in the competitive automotive industry. They are a German company with many years of experience who produces luxury cars. They are also part of the very successful Volkswagen group. Audi have a well-known logo, which are four overlapping rings. Audi's market strategy is used in video games and in Hollywood blockbusters such as I robot and transformers.
Oxfam will be the main focus of my investigation in regards to the voluntary business sector. Oxfam is an organisations working in more than 100 countries to find solutions to poverty and justice. The marketing strategy that they have adopted is a world wide campaign that can be seen through media mediums such as the TV, where the public are shown clips of starved and unhealthy children showing us the reality of other more unfortunate individuals who are trying to survive in under developed countries.
Oxfam are continuously expanding their retail outlets, they currently have approximately 15,000 shops worldwide, where they sell donated items from the public.