Functional Activitys
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Introduction
Functional Activities Functional activities are a very important part of creating a successful business plan, as they are the different departments within the business that make it operate effectively. Since a business plan is a tool to help achieve the business aims and objectives by creating steps to how the business is going to achieve these. Functional activities must be considered in the plan as these departments must work together in order for it to achieve its goals and how they do this must be thought about and described in the plan in order for the business plan to achieve its businesses aims and objectives. The business functions are the key part to how successful a business is. The functional activities within a business contributes to the business plan achieving the business aims and objectives as every aspect of the business must be covered in great depth. The plan is how the business is going to operate and how it intends to do this. In order for the plan to be successful each department need to be thought about in much detail separately, and how it is going to operate to its full potential. After this has been done, the plan then needs to inform the reader how it intends to work as a whole and contribute to the different departments in order for the business to be a success. ...read more.
Middle
These different functions are: Human resources, Finance, Administration, Production, Marketing and sales and Customer service. These different functions are very important to Boots. Without them the business would not survive or exist. These different departments are what make the business operate, each one is as important as the rest, if either one slipped in progress it would have dramatic effects on all the other functions. As they are all linked in some way and interact together to overall achieve the business aims and objectives. The most important factor is the functional activities being involved with each other function, so that the company can be a whole. On the one hand Boots functional activities all work to gather, to make the business operate as a whole they do this by interacting with each other. The marketing and sales function is seen as one of the most important functions within the Boots Company. The functions activities involve finding out what its customers wants and needs by doing market research and sales sells as many products as possible to its market. These functional activities have an impact the other departments, such as production. This function is told what products to make to satisfy its customer needs as well as how many to produce if orders are made. ...read more.
Conclusion
This will lead to them taking consumers away from their competitors as they offer more in their stores, so they can secure their market share and increase their sales from this. So overall be the best. Recommendations Boots functional activities are very effective in achieving their business aims as they have many strategies within them that help them attract customers to their stores. But recently the business has experienced a slight fall in sales. This could be due to prices on their products being significantly high to most other business especially their competitor. Boots dose a lot of market research within its marketing and sales function to find out what its market wants, but in addition the company needs to consider doing more competitive research such as regular competitors SWOT analyses to find out the strengths and weaknesses that they have, such has low prices. So Boots can find strategies to compete such has special offer like BOGOF (buy on get one free). So the company can still retain their product prices but consumers get more for their money. This would overall attract more consumers and help to get the business sale figure back up, to help achieve their aims more effectively. Whether this happens depends upon how accurate and how much research the company dose. ?? ?? ?? ?? Task 4c Michaela Louise Burnett Joyce Wilson ...read more.
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