• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Karren Brady is one the most prominent businesswomen within the UK.

Extracts from this document...

Introduction

Karren Brady is one the most prominent businesswomen within the UK. I have chosen this entrepreneur due to my personal admiration for her and all that she has achieved so far. Karren is widely known for her role as the “first woman in football” when she became the Managing Director of Birmingham City Football Club (1993-2009). Her remarkable efforts pulled Birmingham City out of administration and within three years, the football Club made an overall profit for the first time in history. Karren Brady was responsible for the company's flotation in 1997 also, thus becoming the youngest Managing Director of a PLC in the UK – the stock market value was £25,000,000. In her thirteenth year, her business was valued at £82,000,000 so in October 2009 Karren made the shrewd move of selling the football club. In January 2010, Karren continued her journey in the football industry and was appointed Vice Chairman of West Ham United Football Club. She is continuing to build success here also as under her leadership, West Ham football club were awarded “Preferred Bidder” for the Olympic Stadium – the club will be relocating there after the games. ...read more.

Middle

Karren Brady is a very hard working and resilient individual; this is shown by the fact that in her first 13 years of working life, Karren never went on holiday (despite her affluence). And when she was diagnosed by Cerebral Aneurysm (in 2006), Karren Brady ?put off seeing a specialist? as she was ?busy with meetings?, this shows how important Karren?s work is to her. But thankfully she did manage to gain the strength to overcome this life threatening trauma with her main motivation being her children. This was done through neurosurgery and within a month, she was back in work. Karren?s father appears to have greatly influenced her career path as he also played part in the football industry as well. It also seems the self-made millionaire passed on his entrepreneurial flair to his daughter too. Recently Karren Brady has also been appointed Chairman to the England 2018 World Cup bid advisory board; therefore it appears her future career path is likely to be within this industry. ...read more.

Conclusion

The tax received from the sale of Birmingham City would?ve economically pleased the Government very much. The millions of pounds gained are likely to have been used for a good cause such as investment in public services perhaps. And as her achievement involved a football club (a long lasting business), her intellect that had been branded into the business was a long term benefit that will remain with the club, as ticket sales are generated on a regular basis, for much time. As well as keeping the business afloat, and saving hundreds or maybe thousands of Birmingham City related jobs, Karren also now works to help improve businesses. In the current economic climate, individuals such as Karren, help keep many jobs and boost the opportunities for businesses by improving competitiveness. And more indirectly, Karren Brady has helped the UK economy by inspiring other women to be bold enough to earn a living derived from male dominated environments, particularly mothers likewise to Karren Brady. This has meant that less money is drawn through the UK benefit system. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Case Studies and Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Case Studies and Analysis essays

  1. Business Plan window cleaning

    Personally, I had a basic knowledgeable in using computer, I had been using Microsoft word, and Microsoft excel, in order to produce cash flow forecast, sales forecast and other financial. Microsoft word helps to produce word processing and is likely to be use in all business departments.

  2. The main purpose of this research is to know and analyze whether the Olympic ...

    The logo of London Olympics is been designed to connect and engage with the young people. The 2012 Olympics is not only a brand but to engage the people in to sports. In order to host the London 2012 Olympic Games as well as Paralympic Games, the LOCOG- London Organizing

  1. PEST is a planning tool which is used by a business to evaluate and ...

    of their van sales team to be driving on ice, this means that Ginsters will make les profit due to the weather conditions, this is because Ginsters will not be able to transport their goods across the UK as easily this means that it may take longer for shops such

  2. Applied Business Studies Unit 7: Career Planning

    Those with a degree in Events management, business administration, marketing, leisure and tourism management or languages are likely to be judged more favourably. Case Study: Jessica; A Day In The Life of1 On a non-event day Jessica would be expected to arrive at work around 9 o'clock (this will however vary from company to company).

  1. Financial Feasibility of Opening A Business

    Even though there are a significant percentage of people in the 18-20 age brackets, it would b unwise to cater the majority of my business to suit them. In order to maximize profits I will have to focus my business on the 27-35 categories, as this is where the majority of Ballymena's drinking percentage comes from.

  2. Analysing The Aspects Contributed To The Personal Career Plan

    Ultimately, it is this drive toward consumer understanding and how to reach consumers that will make me be a great marketer. Leadership Marketers must be able to create an environment that encourages risk-taking and innovation. A marketing manager must be able to develop a strategic direction and then champion it and communicate it across all cross-functional departments.

  1. Working in Administration

    The administrator will also have to order foreign currency and ensure travel permits (visas) are obtained where necessary. A junior administrator may have to make this kind of arrangement for senior employees of the Tax Department or Corporate Finance Department.

  2. Internship project in travel agency "Excursus" of Lithuania. PEST and SWOT analysis.

    The company is highly significant outcomes, in particular the essential dynamics (Pranulis, Pajuodis, UrbonaviÄius et al., 2000). Most of the company's activities focus on children and young people, so that changes in demographics, ie declining birth rate, the increased number of elderly people and so on., the company would lose the customer base.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work