•You should inform the customer about phones special things like software that enables access to range of data and communication skills e.g. email, phone, maps, organizer, applications, games, the Internet and more
You should also explain that the phone is easy to use
*You should give warranty to the consumer:
Even the brand of phone well known people will expect you to give warranty to make sure reliability
Public relations
If you've new good and you're ready to let the world (or your neighborhood) know Public relations is human relations and a critical aspect of growing your product. Everything you say and do is part of your campaign. It is the image you project every day to everyone you meet. It is about you and your product becoming a force in the public eye on a regular basis. PR that you undertake yourself can be a primary way to grow your business and become known without major expense.
Public relations afford the credibility of indirect third-party endorsements. This means you are not paying to get advertising placed, but a publication is freely giving space to a story about your company. An endorsement such as this is a powerful tool in shaping public opinion.
Sponsorship
An organization needs to sponsor a cause or event to gain as much media exposure as possible for itself or its product and give the organization a better social image
Advertising
TV- These are the advertisement that appears on the television. The companies promote them product on TV because they want to attract the customers and for earn profit.
Radio Commercials- This is another type of advertisement which companies choose to promote their products. The reason why they choose this is because radio advertising typically costs much less that television advertising so even small organisation can afford it.
Billboards- Billboard is large outdoor advertising usually set beside main roads so that they have high number of people passing them each day. Many organisations use billboards to promote their product.
Newspaper Adverts- Newspapers are one of the traditional mediums used by businesses, both big and small alike, to advertise their businesses. By any means if the popularity of the product among the people increases then sale will automatically enhances. Advertisements are the solution to such problems.
Window and in-store displays –
Internet- Internet has evolved as a strong medium for advertising. People around the world access internet to get the vast information about different things.
Emails, catalogs, leaflets, brochures and coupons
Personal selling
Six main activities of a sales force:
(1) Prospecting - trying to find new customers
(2) Communicating - with existing and potential customers about the product range
(3) Selling - contact with the customer, answering questions and trying to close the sale
(4) Servicing - providing support and service to the customer in the period up to delivery and also post-sale
(5) Information gathering - obtaining information about the market to feedback into the marketing planning process
(6) Allocating - in times of product shortage, the sales force may have the power to decide how available stocks are allocated
Where to sale
- The main places will be phone card shops(like o2 t mobile orange etc.)
- You can sale your phone on the website
-You can also sale in the place which sales electronic product
Price
When pricing take in to accountant the level of competition
Price it according to a manner in which different back ground people will be able to purchase the product.