Mcdonald's restaurant that ill be investigating is located in Stratford shopping centre. It is very good place, because it is in the shopping centre, so when people are shopping they can have lunch at Mcdonald's

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Agne Griauslyte

Task 1 (a) Features of ownership

Name of the business: Mcdonald’s

Location: Stratford shopping centre

The business I will be talking about is McDonald’s. Mcdonald’s is fast food restaurant, franchise business. They sell favourite foods include word famous French fries, big Mac, Quarter pounder, chicken Mcnuggent and Egg Mcmuffin. McDonald’s fast food restaurant is well known. They have more than 30.000 restaurants in 119 countries, serving 47 million customers everyday. The company began its business in the year 1955 and has been franchising since 1955.

Mcdonald’s restaurant that ill be investigating is located in Stratford shopping centre. It is very good place, because it is in the shopping centre, so when people are shopping they can have lunch at Mcdonald’s.

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Mcdonald’s is a franchise business. Franchise is a from of business organisation in which a firm which already has a successful product or service (the franchisor) enters into a continuing contractual relationship with other business (franchisees) operating under the franchisor’s trade name and usually with the franchisor’s guidance.

Advantages of taking a franchise business are that there are opportunities to make more profits, because franchises are well known. If you are decided to go in franchise business you are sure that business has been tried and tested in the market. Buying into a franchise takes away the hard ...

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