Personnel Selling Understanding Personal Selling

The purpose of sales personnel Many businesses have the feature of sales personnel and these businesses could be from high street shops and travel agents to specialist producers selling to other businesses. There are number of reasons for personnel selling and these are as follow: Increasing business sales The main reason for employing sales staff is that they work to improve and increase the sales revenue for the business as they sell more goods for the business. Sales staff can also be efficient element for promoting other products that the business provides, for example insurance for a laptop or a memory card to go with a new mobile phone. The sales staff will also attempt to attract the customer with other more products they offer such as more features with a broadband purchase (unlimited downloading or more speed for browsing through the internet) or higher specifications of a laptop. Helping businesses to remain competitive The company that strives to provide excellent service can achieve a competitive advantage over its competitors. The company can make repeated customers if its salespeople are helpful, knowledgeable and offer excellent service to the customers. Sales staff's target should be to provide a better service than the customer would receive from the company's competitors. Providing information and services to customers By providing information and the

  • Word count: 1738
  • Level: AS and A Level
  • Subject: Business Studies
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The Human resource recruitment activity.

Introduction The Human resource recruitment activity is a buffer activity that creates a pool that the organization can draw from in the event of a labour shortage that is to be filled with new hires. Organizational recruitment programs affect applications through personnel policies that affect the attribute of vacancies themselves. In this assignment, more emphasize is kept on the recruitment and selection procedure of Brent Housing Partnership, a Government Subsidiary. The London Borough of Brent was created out of the re-organization of London's Government in 1965, yet its component parts, with only a few exceptions like Queensbury, are derived from hamlets, which began as self-supporting communities in forest clearings, some of which date back as far as the Dark Ages. Brent Housing Partnership was created as an Arms length Management Organization from the former Brent Housing Management Services. This took place on 1st October 2002. Whilst Brent Housing Partnership has its own executive board, it maintains very close links with London Borough of Brent and will continue to do so for the immediate future. Brent Housing Partnership controls and manages 10,500 council properties (plus 3,000 Leasehold properties) on behalf of London Borough of Brent and employs approximately 1640 staff. Key Services. Births, Deaths & Marriages, Corporate, Council Tax/Housing Benefit,

  • Word count: 3655
  • Level: AS and A Level
  • Subject: Business Studies
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"Analyse some of the key challenges and dilemmas in providing leadership and change management within a context of multi-level and inter organisational governance."

ID: 00361896 Programme: PDLGM Cohort: 2 Submission date: 12-04-2004 Word Count: Programme Module 1: Leadership and Multi-Level Governance "Analyse some of the key challenges and dilemmas in providing leadership and change management within a context of multi-level and inter organisational governance." All the work contained within is my own work, conforming within the University of Warwick guidelines on plagiarism Introduction . From leadership to change Management The study of leadership is a rapidly expanding arena; however this does not guarantee that we are "getting even nearer to understanding what leadership is" (Grint, 2000).Traditionally leadership literature has tended to focus on the individual traits, context, and dynamics. These theories and approaches, namely the 'Trait', 'Situation' , 'Contingency' and 'Transactions'; have combined in advancing one of the current understandings of the leadership concept, "Adaptive Leadership" . The latter viewing leadership more as a dynamic and fluid process, with a particular focus on the learning required "to define, articulate, reinforce, and change basic beliefs and values" (Hartley, Lawton, 1998:12). This section opens with an evaluation of these theories, commenting on the evolution of the concept of leadership to the current, change management based paradigm. .1 Inherent, Cognitive, and Behavioural

  • Word count: 2333
  • Level: AS and A Level
  • Subject: Business Studies
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How effective customer service benefits the customer, the organization and the employee

How effective customer service benefits the customer, the organization and the employee . Example An old lady enters the shop and she wants to buy a TV. She doesn't know anything about the TV so the employee should take care of that customer and explain everything about the product she wants to buy. The employee should make sure that he is showing the right product that is in her budget and makes her feel secure that she is buying a good product. If there is anything else she wants the employee should take care of that too. If that lady doesn't know the way to check out the employee should show her the way to check out and help her to put the product in her car or organize delivery to her. * Benefits to the customer: The customer will feel very because she buys a good product that comes in budget and will do her shopping in that shop again. * Benefits to the employees: When the employee made a sale he will feel very confident and try to make more sales. * Benefits to the organisation: The organization will be very happy by knowing that they are making good sales and profit and their reputation going up. 2. Example A customer in wheelchair enters the shop to buy a washing machine and the section for washing machine is on the second floor and he is a new customer and doesn't know anything about that shop. So the employee should take care of that customer buy

  • Word count: 1139
  • Level: AS and A Level
  • Subject: Business Studies
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If you were the CEO of a major corporation, how would you insure that you have created an ethical culture? How would this culture be communicated throughout the organization?

Mid-Term Project Business, Analysis, and Technology Workshop 3 Assignment Olga Wadsworth Indiana Wesleyan University Question: If you were the CEO of a major corporation, how would you insure that you have created an ethical culture? How would this culture be communicated throughout the organization? If I was a CEO of a major corporation, I would do several things to insure that there is an ethical climate in the corporation. First of all, I would try to cultivate an ethical behavior among the members through ethical leadership. Ethical leaders have a major impact on the organizations' culture. Through what they say and how they behave, they are establishing norms for the organization. I would be very careful and selective on my hiring in order to find new top levels managers with high ethical standards. Second, I would put emphasis on creating an open relationship between managers and employees, an organization based on honesty and mutual trust. In order to support ethical culture managers should establish open contact with their employees based on an attitude of friendliness, attentiveness, and concern for others. Good listening skills are also important. Employees should be encouraged to participate in decision making, to be able to express their opinions and ideas without fear. Third, I would establish a clear mission for the organization and work with my team

  • Word count: 743
  • Level: AS and A Level
  • Subject: Business Studies
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Interprise in action

Unit 9 - Enterprise in action AO1 The purpose! Within this unit we were split into two groups within our business studies class and given the task to set up and run a successful small business. When placed in our group we were egger to start brainstorming ideas for our business, but first we all decided on running our business within the school grounds selling our products and services to the school pupils. We began to brainstorm different ideas to what our business, as the business is being run from within the school it had to come up with an idea which would appeal to pupils within the school and which is relevant to everyday school life or something which would be a luxury in school which would stand out as being a new innovative business idea. We also had to think about the price range which pupils within school would be willing to pay for a product or service which we were going to develop making our product affordable as well as profitable. Are brainstorming ideas led to a wide range of ideas: * Home baking * Egg delivery * Pancake Tuesday * Valentines cards * Meal deal * 6th form hoodies After taking time to discuss these ideas as a group, we discussed the advantages and disadvantages of each idea we narrowed it down to three main ideas which we were willing to try, there were the 6th form hoodies, the meal deal and milkshakes. In order to decide on

  • Word count: 8118
  • Level: AS and A Level
  • Subject: Business Studies
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Business and Markets

Introduction This assignment requires me to select a business and to investigate the business and the market in which it operates. I have decided to use Sainsbury's for this assignment and I will be investigating the business and its market in which it operates. I must also write a report addressing the following tasks Definition of Markets: Market is any place or process that brings together buyers and sellers with a view to agreeing a price. Task 1 Identify and describe the market in which your chosen business operates, highlighting its responsiveness to customer demand Sainsbury plc is the parent company of Sainsbury's Supermarkets Ltd, commonly known as Sainsbury's, a chain of supermarkets in the United Kingdom. The group also has interests in property and banking. The group has an estate worth about £8.6 billion (March 2007) For much of the 20th century Sainsbury's was the market leader in the UK supermarket sector, but in 1995 it lost its place as the UK's largest grocer to Tesco and in 2003 was pushed into third by ASDA. The company's fortunes have improved since the launch of a recovery programme by CEO Justin King in 2004, with it reporting its 12th consecutive quarter of sales growth in January 2008.[2] Despite predictions that Sainsbury's would regain second position, Taylor Nelson Sofres data released in January 2008 shows Asda's share as 16.7% compared to

  • Word count: 9526
  • Level: AS and A Level
  • Subject: Business Studies
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Molex's Global Human Resource Management Strategy.

Touro University International Kevin P. Beck BUS 401 - International Business Module 3 Case Assignment: Molex's Global Human Resource Management Strategy Professor - Dr. Paul Watkins Molex's early decision to align its global human resource management (HRM) strategy with its international business structure was the single most important factor taken toward successfully managing its diverse, widespread workforce. According to its website, Molex operates 55 manufacturing facilities in 19 countries and has 18,000 employees in 115 locations around the globe. Furthermore, the company's operations outside the Americas generate approximately 60 percent of its total sales.1 This paper will demonstrate how Molex combines host country HR expertise with company-wide HRM standards and clear communication to remain profitable while keeping its employees focused and motivated. A key part of Molex's HRM strategy is to employ host-country human resource (HR) experts. This polycentric approach to HRM helps the company gain acceptance as an integral part of the host country and acts to subdue the "foreign company" image many global companies contend with outside their home countries. Another benefit is local national HRM managers are often informal leaders in the community and they know the laws, customs, culture and the language.2 According to Malou Roth, Molex's former vice

  • Word count: 881
  • Level: AS and A Level
  • Subject: Business Studies
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Human resource and Finance

Human resource Recruitment The Human Resource Department has many different functions. Its main responsibilities are recruitment, training, motivation, remuneration, retention and dismissal. When job vacancies arise, it draws up documents for specific purposes, organizes and runs interviews. The Human Resources department has to follow certain procedures before a job can be advertised. Vacancy occurs - Three reasons why a vacancy may arise in a business: * Retirement, * Promotion, * Going to a new job. The first step for the human resource is to determine which job has a vacancy. Job analysis concentrates on what job holders are expected to do. It provides the basis for a job description, which in turn influences decisions taken on recruitment, training, performance appraisal and reward systems. The Human Resources manager then draws up a job description - The job description should contain these basic details about the vacancy: * The job title, * The position in the organization chart, * A list of duties. Person specification drawn up - The person specification should include the following details. This specification represents the ideal qualities of the person required to fill the vacancy: * Qualifications, * Experience, * Personality. The job is advertised- The Human Resources manager needs to consider the following: * What details need to go in

  • Word count: 9959
  • Level: AS and A Level
  • Subject: Business Studies
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Managing change unit 14

As a group we have planned to change the study room from S2 to S4. This is an internal change as it will be taking place inside the Sixth Form. This change will benefit the students, teachers and also the reputation of the Sixth Form. S2 at the moment is the study room, however from the responses of the students (see questionnaire) and from our own view we feel that S2 does not provide us students with all the necessary facilities that would enable the students to study efficiently. Therefore we have thought of changing S2 to S4. S4 is much bigger in space and has many other additional benefits for example; it is much brighter, cooler and more appropriate for studying. S4 at the moment is an I.T and business classroom. We have interviewed one of the I.T teachers (Mr Romani) to see how he feels about shifting his classroom to S2. This change will have a long term implication for all the students and teachers therefore this is a strategic change. The human, technical, and systematic factors (short, medium and long term) will be discussed further on in the coursework. Our aim is to change the educational environment in the study room by changing S2 to S4, in order to help students concentrate better. > Inform the students about the change by June the 1st 2007 > Change the room S2 to S4 by June the 4th 2007 > Move the 16 computers in Cisco to S4 by June the 5th 2007 >

  • Word count: 2557
  • Level: AS and A Level
  • Subject: Business Studies
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