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Research project - market research for an elcetronic system to help restaurant waiters.

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  • Essay length: 2592 words
  • Submitted: 09/05/2012
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AS and A Level Marketing & Research

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The first 200 words of this essay...

6/24/2011

To Research the feasibility of introducing a new system to restaurants and public houses

Asdren Zhubi

CONTENTS PAGE

1.0 Executive Summary.........................................................pg 2

2.0 Limitation to project completion...........................................pg 3

3.0 Business case.................................................................pg3 -4

3.1 Findings.........................................................................pg 5-12

4.0 Timeline.........................................................................pg 13

5.0 Evaluation......................................................................pg 13

Apppendix ........................................................................... pg 14 - 19

To Research the feasibility of introducing a new system to restaurants and public houses

1.0 EXCUTIVE SUMMARY

I have been asked to write a report to show a research proposal which considers the feasibility of introducing a new process, system, practice or innovation to an organization of my choice.

I have decided to introduce a new system in restaurants and bars, which reduces waiting times and improves customer service. In order to consider feasibility I decide to do primary research and some secondary research. Seeing as this is a new system / process there is not a lot of secondary research on the subject.

My primary research was based on questionnaires for customers and interviewing management and staff from different bars and restaurants. To gain my results from questionnaires I decided to ask sixty random

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