• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
Page
  1. 1
    1
  2. 2
    2
  3. 3
    3
  4. 4
    4
  5. 5
    5
  6. 6
    6
  7. 7
    7
  8. 8
    8
  9. 9
    9
  10. 10
    10
  11. 11
    11
  12. 12
    12
  13. 13
    13
  14. 14
    14
  15. 15
    15
  16. 16
    16
  17. 17
    17
  18. 18
    18
  19. 19
    19
  20. 20
    20
  21. 21
    21
  22. 22
    22
  23. 23
    23
  24. 24
    24
  25. 25
    25
  26. 26
    26
  27. 27
    27
  28. 28
    28
  29. 29
    29
  30. 30
    30
  31. 31
    31
  32. 32
    32
  33. 33
    33
  34. 34
    34
  35. 35
    35
  36. 36
    36
  37. 37
    37
  38. 38
    38
  39. 39
    39
  40. 40
    40
  41. 41
    41
  42. 42
    42
  43. 43
    43
  44. 44
    44
  45. 45
    45
  46. 46
    46
  47. 47
    47
  48. 48
    48
  49. 49
    49
  50. 50
    50
  51. 51
    51

The business the report will be talking about will be an Internet Caf.

Extracts from this document...

Introduction

INTRODUCTION The business the report will be talking about will be an Internet Caf�. The Internet caf� will be called my Internet Caf� Search the World. This shop will provide a service to the public, which involves them using the Internet, and consuming drinks and snacks. Hopefully it will be very popular, to see if it is going to be a success the report will carry out a lot of market research, for example this will tell me what location to put the shop in and how much customers are willing to pay. I will be targeting Lower class to middle class people who are willing to pay �2.00 to �2.50 for an hour session. To find out whether customers are going to pay this I will do postal research for example surveys, questionnaires this will give me a general idea of how much I should be charging and how many will pay at these prices. I will also need research to find out how many Computers I will have to install, but this all depends on demand if demand is low then there is no need for me to install a lot of computers but if demand is high and there is a very high demand for my service then I will have to install as many Computers as is possible. In order for my business to be an overwhelming success I will have to increase advertising this will make the public aware of my product and therefore it is more likely that there will be a demand for my service. The busiest days for my service will probably be the weekend as the market I am targeting will probably not be in work and will want to use their weekend to search for information. As the weekdays are not going to be as busy as the weekends I will be providing many special offers to draw customers in, the special offers will be advertised in the area which I choose to set up my business in. ...read more.

Middle

The results were surprising good as most of the potential customers I asked were not already at a internet caf� so this is very good news for the business and I have found out that in the area I am setting up there is a gap for my service. I then asked the question how many times are you likely to visit my internet caf� in a week, the results for this question were very varied. The most common amount was 3 times, which I was also quite pleased with as this means I will be gaining regular customers. The majority of people are at least going to visit once a week, as my people become more aware of my business I should gain a strong customer base. I then asked the question how much are you willing to pay for a hour for the internet most people were willing to pay two to three pounds, which is reassuring as I am charging 2.50 an hour. This was a very important question to ask as I don't want to drive customers away by charging too much, if I am to make my business a success I will have to meet customer demands. TASK 3: PRODUCTION and QUALITY ASSURANCE Plan Adding value to my product is one of the important things I can do to my service, search for the world, and if I can add value to my service then customers will be more satisfied and they are likely to tell their friends what a good service I am providing and therefore I will gain more customers which will in turn increase my profits and this will give me the capital to again further my position as a company in the internet caf� market. There are many different things I can do to promote my service and add value to it. The first thing I am going to do in order to add value to my product is improve the speed of the internet ...read more.

Conclusion

I also made it so that it is easier to read for the general public so that they can see exactly what my aims and objectives are and the reasons behind setting the business up, they can also have an insight into the financial side of the business and all other aspects, which I have covered. The reason I created my business plan the way I did was because I wanted to inform my customers, investors and my employees how the business is performing. So I used ratios such as ROCE, debtors collecting day and net profit margin to show these people how my business is performing. The reason why I used ROCE is because it tells them how much profit I am making. Another reason why I used my ROCE was because the figures were high so this was to persuade stakeholders to invest. The reason why I used the debtors day because it will show that we are getting the money back from debtors. The reason why the portfolio has a balance sheet, cash flow, profit and loss account is because I want to show how well my business is performing. The cash flow shows the way I am spending money and how I am receiving it. So this is very important for the investor to see because they can see if I am spending my money constructing or am I am just wasting it. The reason why I have a profit and loss account is very simple it is there to show how much profit I have made. The format I have used is because I want to show them all the things that I want to do and have done. So I have used simple format that is to flow everything along. I did not want to add things every due to the reason it may confuse the reader and may make them think of the wrong thing. The reason why I used a market model was because it would clearly show that I need to do, and it sets everything out. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level ICT in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level ICT in Business essays

  1. Evaluate the competitive position of RAC Motoring Service in terms of its operations-based strengths ...

    allocation and through put of information from the top through the service mangers to the patrols that are responsible for providing the services to the customers. The main essence of successful services providing is in the timely transformation of information to the product i.e., service, because the production and consumption of a service tends to be simultaneous.

  2. The business I am going to set up is a snooker club,

    Base flour Price �4.00 for 10kg Mozzarella Cheese Price �5.00 for 2kg Tomato sauce for Pizza base Price �3.00 for 2kg Donner meat Price �7.00 for 5kg reel Chicken Tandoori sauce Price �4.00 for 3 litres 4.2.3 Timing is the lead time (re-order time)

  1. Identify the stakeholders you feel will have an interest in the business.

    Coca Cola's factories can provide work for the local community, and to other part of the United Kingdom. They also offer work to other business, such as suppliers. If Coca Cola was doing well they would sponsor events within the community.

  2. Ao1 : aims and objectives

    This attracts more customers to the business. In Tesco, if customers have faults or queries about the product or service they have purchased they can ask for a refund or exchange the product. The customers also receive advice on sales and be provided with personal support such as help in the changing rooms in the clothing department and help with packing bags.

  1. In this assignment I am going to produce a detailed business report on a ...

    felt that this could be achieved through the use of an up to date system, i.e.; EPOS. They were at pains to reduce checkouts time and thus introduce the one front policy that state that all available checkouts would be opened if any customer had more than one trolley in front of them, continuing until all checkout were opened.

  2. Business Aims and Objectives.

    Franchisers provide continuous support. So if there are any problems, the franchisee can get good advice quickly and easily. There is also a better chance of solving problems as they may already have been met and overcome in other franchises.

  1. Apple Incorporation - Case Analysis

    The current ratio (current assets / current liabilities) has increased gradually since 1998 to its 2003 number of 3.25. The higher number indicates that the company would be more than able to meet short-term obligations. The higher the number the more liquid the company is.

  2. Electronic and non-electronic methods for communicating business information

    E.g. research ideas on new products. This is a suitable method a it is straight forward and easy to send. One memo can be sent to many people and can inform rapidly. It can also be used for communicating with all departments of the business. Report a common written communication in a business.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work