• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

The organisations Oxfam who are a voluntary business have three main strategic aims. These are giving the right to live a sustainable livelihood, giving the right to basic social services, giving the right to life and security.

Extracts from this document...

Introduction

UNIT 1: Exploring Business Activity I have recently investigated the different types of business activity and ownership. Using the information from my previous investigation I will now investigate and analyse how the type of business and different stakeholders influence the setting of strategic aims and objectives. Businesses need to have a clear sense of direction which must be shown to all stakeholders. This is the aim of the business which can be broken down in to objectives. The objectives set by the business can be set out more specifically to how the aim can be achieved. Aims can also help a business to strive to improve, helps a business set budgets and helps to expand the business. When using aims (gives a general sense of direction) and objectives (breaking down the aim into more specific targets) in a business a good set of objectives should be SMART. The term SMART stands for: * Specific * Measurable * Achievable * Realistic * Time related The organisations Oxfam who are a voluntary business have three main strategic aims. ...read more.

Middle

They also deliver AIDS and HIV programmes mainly in South Africa using strategies create prevention, cures and treatment to the most vulnerable people such as young children and old people, this should help to create awareness. Oxfam also support groups who monitor how the budgets are allocated and spent. The third aim is giving the right to be heard, being able to help poor people to be able to influence decisions affecting their lives, including using political rights to be able to challenge inequality and economic rights. The plan to meet this aim is to strengthen the voice of people who have been prevented from having any attention or power to demand their rights. Oxfam having also been working towards building social movements where citizens can have an influencing role in relation to government decisions. Audi is a private sector business and has a main aim, which is to make profit. There aims and objectives are based the 4 P's on marketing which is product, price, place and the public. ...read more.

Conclusion

Strategies used by private sector businesses are profit maximisation, survival, sales maximisation, break-even, increasing revenue and cutting costs, meeting the needs of the market and outshining the completion. The main objective of a business is to maximise the profits the make. To achieve higher profits in the longer term, they may have different short-term objectives. For example, by sacrificing short-term maximising, the business can secure long-term profit growth. For instance in order to gain market leadership the business may have to invest heavily in short period so that short -term profits fall. Sales maximisation is used to maximise sales, this can be done increase the number of items sold (sales volume) for example Audi have a aim to sell 900,000 cars in 2009 to customers. Businesses can also increase the sales value, which is the money, received from making sales. This is also known as sales revenue. Survival as a business is also very important to any business but mainly small new companies. A business that has been there for a long time has survived. ?? ?? ?? ?? BTEC NATIONAL CERTIFICATE IN BUSINESS Assignment 2 Kishan Chamber Page 1 ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Case Studies and Analysis section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Case Studies and Analysis essays

  1. Marked by a teacher

    Ownership, stakeholders and organisation in Tescos and Oxfam.

    3 star(s)

    What information is shown on an organisational structure? The information shown on the organisational structure are communication system which means the way they communicate with each other according to their ranks, responsibility which means their duties because each of them have duties concerning their roles, chain of command which

  2. Unit 9: Marketing Strategy

    The answer to this question should become clear with the following results. The almost 50/50 split shows me that the bakery will not be a hit with ever resident in Sutton-on-Sea and the surrounding area, although there seems to be many people in the area willing to use a bakery

  1. Aims and Objectives of A Business

    Members can also use these notice boards to promote their businesses to other members, which also achieve the friendly and social atmosphere with in the club. They assigned a Deputy to the manager to handle the details of the particular jobs while the manager looks into the overall job.

  2. How external factors can affect the ability of Tesco achieving its aims and objectives

    External publicity is normally a result of surveys carried out by an external firm such as watchdog. It can either be good publicity or bad publicity but the firm themselves have no control over this. -So what affect can bad external publicity have on Tesco Monaghan?

  1. BNC BUSINESS UNIT 19 - P2,P3

    together and tries to improve communication between members * The finisher: who maintains momentum in the team and plays and important part in getting the task finished. Belbin suggested that, although team members may tend towards one of these roles, most people would also be able to undertake a second role.

  2. The main purpose of this research is to know and analyze whether the Olympic ...

    The tour may be outside places in the outside environments on various uses such as the free holidays, the business tours, and the educational tours which may be not more than one year. The persons who will be visiting the outdoor places from their own places for the various types of the reasons are generally considered as the tourists.

  1. Nestle stakeholders and business environment

    Furthermore, Nestlé established Policy on Safety and Health at Work to ensure safe and inspiring workplace, Flexible Work Environment at Nestlé guidelines are designed to improve the working lives of their employees. The Code of Business Conduct specifies certain non-negotiable minimum standards in key areas of employee behaviour, including compliance

  2. I will investigate how two organisations, Microsoft and M&S use marketing activities in ...

    of producing things that customers might not buy A definition of Marketing This is when a person or a group of person obtain what they want and what they need by marketing and exchanging products values between them Marketing objectives Market leadership This is the setting a goal by a business to prompt a product or a service to customer.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work