• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
  10. 10
  11. 11
  12. 12
  13. 13
  14. 14
  15. 15

This report focuses on the promotional unit. This is the functional business unit of the Economic Development Department of Severnside District Council. Therefore this report has outlined the following:

Extracts from this document...


Severnside District Council INTRODUCTION This report focuses on the promotional unit. This is the functional business unit of the Economic Development Department of Severnside District Council. Therefore this report has outlined the following: > The decisions needed to be made by the unit > The information required and where it will come from. > The best approaches to suit the information requirements of the organisation (i.e. the information systems required). > The most appropriate method for developing the proposed system FINDINGS THE ROLE OF THE PROMOTIONAL UNIT The aim of the department is to ensure 'investment and prosperity in the region with high employment'. The unit's activities involve supporting leisure and tourism, local businesses and encourage new businesses to move to the district. By improving/introducing transport links, parking, facilities for residents and visitors, and marketing support for the district. It is the unit's responsibility to attract visitors and businesses to the district through public events and tourism. They have to also make the town of Thomasville an attractive place for higher education students. PROMOTIONAL UNIT - DEPARTMENT STRUCTURE DECISIONS MADE BY THE PROMOTIONAL UNIT The following decisions were put forward in order to promote the unit: 1. Transport links - it is important that the area has adequate transport links with other areas. This will include bus, rail, metro, coaches and taxi. It is vital that these are available to the people commuting to the area. They should be easily accessed, be part of a frequent service, reasonable prices and of a good quality. 2. Parking - if the area wants to attract visitors, in particular them who are travelling by car, they will require parking space. Therefore, it is important to have availability of parking, either free or at a reasonable price. This should also be available for the disabled, so that they have easy access to various places in the area. ...read more.


Also as mentioned above, the TPS will be used to record the information of activities taking place on the appropriate database. This will also be part of the centralised system (LAN). The decisions of high priority will also be dealt with first and so on. The projects will also require project-scheduling information. Budget This decision will also require TPS, DSS, KBS and MIS. It will also require another system, which is: Executive Information System (EIS) - this is a computer application that enables information about activities to be presented to those responsible for the activities. It serves the needs of top executives. It provides access to management reports. The budget can be used for this decision to show information on previous budgets etc. All information for this system will be shown on spreadsheets for analysis, as well as various databases to show historical performance and expected performance. The information will provide the unit with knowledge of how to spend the budget and see what the expected budget should be spent on. This decision will affect the other decisions made, as they will all depend on the finance available by the unit. Therefore, it is important that the decisions are prioritised so that decisions of high priority can be dealt with firstly. A centralised system will be required via LAN so that everyone in the unit is aware of the activities taking place and the information is available to everyone in the unit or whoever may require the information. Staff This decision will require TPS, DSS, MIS and KBS. All the staff information will be held on a database. Also any projects that will be taking place will be part of the project scheduling information and will involve the use of Gantt charts and networks. Overall After taking all the decision into account the 3 systems that were used by every decision were TPS, DSS and MIS. ...read more.


Decisions made by the unit 2. The information required 3. Sources of information After gathering all the appropriate information for each decision, information systems were required in order to store the necessary information. The information required by the promotional unit were: 1. Transaction Processing System - this will be used on a daily basis to record all transactions. 2. Decision Support System - this will help the user make decisions on external information. 3. Management Information System - this will present relevant information to them who will require the information. 4. Knowledge Based System - this will be used to organise and process information to get an understanding of learning and experiences. 5. Executive Information System - this is a computer application that enables information about activities to be presented to those responsible for the activities. So that everyone in the organisation has access to all necessary information a centralised system via LAN, will be used by the unit. This is because some projects may require information provided by another decision. All information that is used within the organisation will be either stored on a database or a spreadsheet. After taking the systems into account suitable methods and approaches are introduced for their development. These are: 1. SSADM - as it is a large resource of knowledge and expertise. 2. PRINCE - this offers the project structure. 3. Information Engineering - This is a set of techniques to organise data of an enterprise so that the end user can easily access it. 4. Object Orientated approach - involves the development of objects in terms of structure and message passing. 5. Checkland - is developed on areas of weakness and which require change. 6. Socio-technical Participation - involves the user participation in the process of analysis and design. 7. Rapid Application Development (RAD) - This system must be developed quickly so that so that user needs are met instantly, this will involve the management and the users in the development process. Overall, the above systems and methods are recommended to be used by the promotional unit, in order to run operations effectively. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level ICT in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level ICT in Business essays

  1. Marked by a teacher

    Unit 4 Business Studies

    4 star(s)

    the highest level, if any attacks do take place on this system and I believe the hackers have had a success of obtaining some information then I need to make sure that I warn my customers instantly before any further financial theft or identity theft take place.


    * Internet- Tesco uses the Internet services provide to reach the very busy people who cannot have a spare time to go to the store or make there own shopping at the shop floor. Tesco customers, make product orders together with product payments on the Internet.

  1. The Purpose and Scope of MIS - Management information systems.

    Feedback is also important part of managing information. It is part of the output of a system, which can then become the input of a system. The purpose of feedback is to help management and other employees to make decisions.

  2. The functional areas of Cadbury's.

    The department also controls most external communications. By having an administrational area, it brings the business together, so that they will all work towards the same goals. It may also cover a range of tasks including, sending out letters to people inside and outside of the business clerical work, collecting

  1. Tesco Finance Department

    * Magazines and newspapers - If I were to place an ad in the local newspaper I know that this would be seen by people all over the local area. It would also be a fairly low cost. However the disadvantages are that readers do not always look at the

  2. Business Aims and Objectives.

    because there are no promotion prospects, then this will be investigated, particularly if too many good staff are leaving. People are more likely to stay in an organisation of they are interested and happy in their work and have the opportunity for promotion.

  1. The purpose of this document is to define the Context of Cain Motors Information ...

    Project Plan 5. Changing the System Analysis In the previous version, version1 of the project SSADM was used. Short for Structured Systems Analysis and Design Method, a set of standards developed in the early 1980s for systems analysis and application design widely used for government computing projects in the United Kingdom.

  2. The process of electroplating and how it is used to protect products.

    the middle bath contains hydrochloric acid and is used to remove rust and scale from the raw component and finally the top bath is the electroplating baths used to plate the raw component. There is a cleaning bath used after the product has been electroplated.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work