Evaluate the evidence from throughout the course that there are two distinct modes of cognitive processing.

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Cognitive Processing

Evaluate the evidence from throughout the course that there are two distinct modes of cognitive processing.

Models and experiments presented throughout the 'Cognitive Psychology' course indicate that within the 'Information Processing' framework, 2 distinct modes of cognitive processing exist. The first, concerned with low level cognition is characterised by processing which is parallel, automatic, bottom-up and not very limited by capacity. This is most clearly demonstrated by the number of things we can hear simultaneously, see simultaneously, smell, taste and feel simultaneously. This type of low level cognition, along with skills which have been proceduralised, can also be performed automatically;  performed without  conscious attention. Automatic tasks do not employ a great deal of mental effort.  Automatic tasks such as swimming, driving, and peeling the potatoes can all be accomplished whilst holding a conversation. They can be performed in parallel without making heavy demands on the limited capacity of working memory.

The second mode of processing, concerned with high-level cognition, is serial, attentional (within conscious control ), top-down, and a high consumer of  working memory's limited capacity.  It is usual to only be able to focus our attention (from one modality) on one thing at a time, for instance we can switch our attention from a piece of music to spoken words and back but we can't listen to both at the same time.  We can only say one thing at time and think one thing at a time, in this respect high-level cognition is characterised by serial processing.  These tasks take a lot of mental effort and therefore draw heavily on the limited capacity of  working memory.  They are also driven by internal goals (top-down processing); we have to make a conscious decision to focus our attention in a certain direction in order to achieve a particular goal.

 

The distinction between these two modes of cognitive processing, however, is not that clear cut.  For instance, tasks are not usually totally automatic nor totally attentional; when automatically swimming up and down a pool, we may be focusing our attention on a piece of music, but we are also aware of other swimmers and we usually pay enough attention to avoid swimming in to them.  Neither is processing usually exclusively top-down or bottom-up, most tasks involve both types of processing in combination.  Except maybe, when asleep, we are constantly receiving bottom-up data through our 5 senses. We are also constantly reacting to these stimuli by applying top-down interpretations from our stored general knowledge representations.

On the face of it,  perception would seem to depend heavily on bottom-up processing (receiving  data from stimuli) and memory on top-down, conceptually-driven processing, as remembering depends on retrieval of stored information. But in fact, perception can be affected by the perceiver’s expectations or by general principles such as size constancy, and remembering is performed in context, taking account of environmental cues.

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Gregory (1973) made use of visual illusions, such as the 'Ponzo perspective illusion' to show how top-down processes affect perception. His view was that perceptions are hypothesis which are tested against the sensory data.  In the Ponzo illusion, the upper of 2 lines is perceived as longer even when the viewer knows that the 2 lines are the same size.  Even when we understand that the illusion contains angles  (indicating distance ) which we are  wrongly interpreting as depth cues,  we can't make the illusion go away.  At this stage the perception is not conforming to the perceiver's expectation ...

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