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Analyse and review two contrasting film trailers, commenting on the techniques used to make each one effective.

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Introduction

Analyse and review two contrasting film trailers, commenting on the techniques used to make each one effective. Film trailers are made to advertise films to an audience in a cinema, an audience watching television programmes, videos and DVD's. Their purpose is to interest the viewers in seeing the film by showing enticing clips from the film in a very clever technique so that the whole story line is not given away. The two trailers that I am discussing are Jaws and Gladiator. Jaws is a 70's horror film which is base on a shark attack in a happy tranquil setting in America where raw physical violence is the last thing on ones mind. At first the little town of peacefulness is all well until there are several cases of shark attacks discovered on the beach so the local detective and an expert fisherman go out to sea to try and capture the "eating machine". Stephen Spielberg directs this thrilling film. The tension in the trailer of jaws is almost immense as it is created by Horror orchestra music, which gradually gets louder and faster as something bed is about to happen, this is done to create more suspense. ...read more.

Middle

the shot of the Gladiator as a slave, the colours are warm like red, orange and yellow to indicate peacefulness and sadness towards the audience. I personally think it is great to express the mood of the scenes through colour. The colours also show the audience that they have a variety of ways to express the scenes. As the film is violent and thrilling, the trailer has a lot of heavy music in the soundtrack, which is mainly produced by an orchestra like jaws' music. The music adds more anxiety and suspense to the trailer shots for the audience. The shots are fairly fast and well coloured to suit the shots that have been taking to make the trailer, however when there is dialogue in a shot, the shot is longer so not all of the editing is done at the same speed. As in trailer one (Jaws), the film title is not mentioned until the end of the trailer, but it is said quite often during the trailer by the use dialogue. The two trailers are both very interesting to watch and give a lot of details about the two films. I very much prefer the way the stars who acted in Jaws are shown at the end of the trailer, however ...read more.

Conclusion

For the audience this was memorable because it was so impressive to see such an outstanding clip. Jaws is extremely effective. The genre is unusual and different to most films. I enjoyed listening to the voice-over because it told me more about the plot without me being puzzled over how to work it out if it had no voice-over I thought it was a good idea hw they mentioned the best selling novel of Jaws because that would most certainly make people want to see it. The soundtrack was acute and effective. However, I was not very impressed with the closing shot because I thought that if the closing shot didn't end there, then it would just be another shark attack that was going to happen. It was good they didn't use the voice over in Gladiator because it would have spoilt the whole trailer and it was done in such a unique way that you get all the brief details you need about the film without being clueless. Over all both trailers were very unique in their own way but I definitely preferred Gladiator because a never knew what was going to happen next after the closing shot. Where as in Jaws, after the closing shot it was quite obvious how the film might end. ...read more.

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