Chicken Run media coursework.

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Emily Capes

Chicken Run media coursework

At first glance, ‘Chicken Run’ seems to be a children’s film which has bright, plasticine characters and talking animals, typical attributes of a film aimed primarily at children. However, ‘Chicken Run’ entertains a wide audience ranging from young children who are amused simply by the chicken’s antics to adults who can appreciate the mature humour and irony that is cleverly incorporated.

“They’re chickens, they don’t plot, they don’t scheme and they’re not organised”

This is a statement from Mrs Tweedy, just after which the camera shows the chickens planning their next escape.

The film ‘Chicken Run’ has many parallels with Elmer Bernstein’s ‘The Great Escape’ film. However the storyline charts a chicken farm’s chickens bid to escape from the clutches of their owners, Mr and Mrs Tweedy, to a green and more pleasant land of freedom and happiness, as opposed to The Great escape storyline that charts the escape attempts of prisoners at a war camp.

‘Chicken Run’, like all successful films, uses many different presentational devices and effects to tug on the audience’s emotions in a powerful way and to inform the audience about the plot and characters. The techniques used help to subconsciously inform the audience of each character’s personality, so that even before the film has got underway, the audience have already formed strong views about the main characters.

We are first introduced to the character of Ginger as we see her making a dramatic escape attempt. It is clear from the moment we see her that she is a stereotypical ‘goodie’. We know this due to the presentational devices used for Ginger by the producer. Ginger is primarily orange in colour, with a pink scarf, colours which are soft and friendly and have connotations of warmth and happiness. She wears loose clothes and is plump in stature. These characteristics help to create the audience’s positive impression of Ginger’s overall character.

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The audience first become aware of Ginger’s caring personality when an ‘escape attempt’ goes wrong and she sacrifices herself to aid her friend who is having difficulty getting through the fence. This shows how selfless she is.

Ginger is the leader of the chickens and a tower of strength and determination,

“We will die free chickens or die trying”. This determination is also shown when several escape attempts fail and Ginger is repeatedly put into the ‘coal bunker’ but Ginger doesn’t let this dishearten her, she just holds her head up and focuses on her next ...

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