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Elements involved in the making of a horror cinema trailer

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  • Essay length: 1210 words
  • Submitted: 19/08/2003
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Elements involved in the making of a horror cinema trailer

The aim of this essay is to create an audiovisual text using the film medium; I intend to use iconographies of my chose genre-Horror, in order to create a stimulus of recognition for the audience according to trends and typical patterns in the horror genre. I intend my target audience to be aged between eighteen and twenty five, an age group commonly known as "generation x" this is due to censorship issues for cinematography and because of the available disposable income and social trends of this age group.

I intend to produce a creative and effective media text in order to achieve maximum consumption and therefor hopefully maximum profit from the intended target audience.

The objective of my project is to apply all five key concepts appropriately.

It is impossible to cater for every individual so I have concluded that the most effective way of reaching any target audience is to separate consumers into elite groups of stereotypes.

These stereotypes are representative of a particular social group depending on accepted values and beliefs of or within sub-cultural groups, Stereotyping is an effective way of

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