• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Research Report for a voting guide aimed at young people.

Extracts from this document...


Research Report When creating an artefact for a mass audience it is necessary to find the correct data for the target audience. This includes researching form, audience, context and some basic content. I used both primary and secondary data. For examples of these see the appendices. I used a questionnaire to survey my target audience and establish a need; I surveyed ten people making the data primary qualtive data, as an in-depth study of the audience was carried out. I used some basic secondary data for initial content research such as books, the Internet, television programmes and newspaper articles. Audience Close contact is needed with the audience throughout the project. My target audience is upper sixth formers at George Abbot Sixth Form. I targeted them because, I study at George Abbot Sixth form so I have good contact with people and the audience is in close proximity. I used questionnaires (see appendix for the full results and questionnaire) ...read more.


All audience research carried out has allowed me to change my plans so that I can make the artefact fit specifically with my audience wants, needs and visions of the artefact. Form There are so many leaflets around; coming through your letter box every day, in shops and given out on the street, that my research into form was conducted with mainly secondary data. I wanted to see how these leaflets encapsulated their target audience, what the 'norms' and conventions of the A5 leaflet, my chosen form. Seeing as there is no leaflet about how to vote for young people available, my form research was largely down to the type of leaflet information the target audience asked for and other leaflets. However, seeing as I am interested in the subject and am in the right age group for my leaflet I have some idea of what the leaflet needs to look and be like. ...read more.


It needs to be clear and concise and not too long. That is why I have chosen to produce it in an A5 booklet. It will be laminated or printed on gloss paper to give a professional appeal and withstand basic wear and tear. The most important item is that it needs to appeal to young people, which means, it needs to look good and uncluttered. Text needs to be kept to a minimum but maximum information, focusing instead on pictures and aesthetically pleasing items. The item will probably be used on voting day, so needs to be small enough to fit into a handbag or pocket of the owner, hence the A5 size. Content I used secondary data to conduct content research. I used various political websites that offered some information, my own knowledge of the subject and assorted political books and newspaper articles. This helped me provide precise information for my target audience on the specific areas that my target audience know nothing about such as the procedure and what happens on the day, as well as postal-vote information. (1,025 words) 4 ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Plays section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Plays essays

  1. Advertisement Coursework(English comapre leaflets)

    The leaflet also has a picture of an expert clearing mines with a machine. The leaflet has an unusual logo which appears like a small flower, which represents peace. The text appears in paragraphs with each paragraph lasting 2-3 lines.

  2. Stimuli and its results.

    Kerry is reluctant, but then gets her one. Meanwhile, Joanne starts talking to someone at the bar (Me). Kerry gets back with the pill and then they both leave. Conventions used: Mime, Narration, Music Scene 5 Jail. Kerry finishes the explanation with cellmate and then the narrator freezes the reaction

  1. I fulfilled all the audience's needs by meeting all elements that were lacking in ...

    the salon are giving more to them then what we get in return, which as a result should encourage the audience to visit to the salon. I fulfilled all the audience's needs by meeting all elements that were lacking in the existing leaflet.

  2. A Guide to being an RNIB volunteer

    I chose a leaflet format that would be given to new volunteers or could even be picked up in a doctor's surgery, chemist or a RNIB branch. Before I began my first draft, I studied materials produced by the institute; leaflets, booklets, posters, the Internet and the RNIB's website.

  1. Theater Report of 'Good Times'.

    In such conditions, I had to be very concentrated on the show in order to know what was happening in the show. After watching half of the drama, I finally could tell myself 'I know what is going on!' Through this method of expression, the drama could offer more spaces

  2. Discuss the presentation of Muslim people in the two media texts you have studied; ...

    They may feel that after reading the article the white audience may believe it and then think that all Muslims are like what Carol Sarler suggests. This (may!) lead to violence against the Muslim community. Overall, I think that the article may cause unrest between the two communities/cultures and it does seem to stir up a lot of trouble.

  1. Media studies Evaluation for video front cover, storyboard and Research

    male killers, female victims Story Board Our opening scene (establishing shot) is set in America, New York next to the statue of liberty. By having an establishing shot it sets the location so the audiences know where they are. The next shot is a low angle shot looking upwards at a building panning and zooming.

  2. Stimuli and its results.

    Although, this happiness could soon change. As the viewers were seeing how the families were getting along, I would pause the action every now and again and give a summary of what is happening. At first, everyone was having fun, comparing lifestyles, chatting to each other, and exploring the alien lifestyles that that have been placed in.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work