For my primary data I went to Southend-on-Sea and asked people questionnaires about their trip to the coast. My questionnaire included questions about where they came from

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Methodology

My coursework is set in Southend-on-Sea is in the county of Essex, in South-East England, on the north bank of the Thames estuary. For my coursework I went to the coast of Essex and did some research on my computer about the area. I used primary data and secondary data.

 For my primary data I went to Southend-on-Sea and asked people questionnaires about their trip to the coast. My questionnaire included questions about where they came from, why they came and what they liked about the area. I stood at two ends of the town. First I stood at the furthest away from the beach end on the High Street and then I did another on the beach front. I did this so I got a range of recording. I got 50 from one end and 50 from the other end. I did my questionnaires at the two marked points on my map below.

The questions on my questionnaires were chosen for certain reasons. My first question was ‘What was your main purpose here today?’ I chose this question as my main experiment was to find out why people were coming to Southend-on-sea. My second question was ‘Why did you choose Southend-on-sea?’ I chose this question mainly to back up the first question but also to see what attracted people in a general sense not just what they were doing now. My third question was ‘Did you come with:’ I chose this question mainly for my general curiosity and to see whether people they came with family did different things to people going with, for instance friends. My fourth question was ‘Do you come here:’ I chose this as one my questions because I wanted to know people came regularly of as a yearly trip or just as a one off. My fifth question was ‘How did you get here?’ I decided that this question would show whether people came by public transport or by private transport. As my sixth question I had decided to ask ‘Where have you come from today?’ I asked this rather than asking how far away they live so I can pin-point points on a map to see if there are particular places people come from. As my last question I asked them to give me a score between 1 and 5 to say how good aspects of Southend-on-sea area. I split these into shopping, beach and general facilities. I did my questionnaire all between 11 a.m. and 1 p.m. so that I could get a range of people when it was most busy.

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For my primary data I have also done a street quality survey where I have given a mark from 0 to 3 depending how good the streets were. I also did a service count. The last thing I had decided to do in for my primary data was to do a people count and a traffic count. I counted for 5 minutes for each thing. I stood in one place for both my traffic counts and people count so that it was fair. I also measured the weather over the week that I did my counting and surveys. I spent ...

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