“Communication is simply a matter of sending & receiving messages” Do you agree with this statement?

Authors Avatar

  “Communication is simply a matter of sending & receiving messages”

Do you agree with this statement?

                                                                                                                       

         Though theories and models this essay will not only prove that communication is more than a connection of words but also the bases civilisation.

         Brands such as Coca-Cola™ and McDonalds© spend countless amounts of money to promote and advertise their products knowing this communication between them and the customer will probably result in numerous amounts of profit. In other words, if you want a successful promotion campaign whether you be a brand or even a political party member you'll have to have relatively high communication skills.

         Communication is more than a matter of sending and receiving messages, there are other elements such as communication barriers that can influence if communication takes place. From Shannon & Weaver’s mole we can see a communication barrier averts the message from the communicator form contacting the receiver. Shannon & Weaver believe that there are various types of these communication barriers, such as Mechanical, semantic and psychological, they all disturb the flow of communication. If these disturbed meanings get through it will be received with problems if received at all. Mechanical barrier is something that has interfered with the communication channel i.e. any factor that interrupts or effects the conversation such as telephone, music and especially television. A semantic barrier is where the sender and receiver of a message experience barriers between themselves and as a result do not understand each other. I.e. Stutter, different languages and differing accents. Psychological barrier is the last form of a communication obstacle. Distinguishing others establishes the manner in which we socialize with them and particularly how we communicate with them.

Join now!

  Shannon and weaver model 1949         

         Unusual, intense and dynamic thing will usually also are barriers to communication as they attract our attention so easily distract us from communicating.  This is to do with the brains short attention spam attraction and it attraction to the extraordinary.  


Lasswell’s model theory of communication involves five elements, the most important element is channel. The channel is important as it is the physical way in which the message has been sent and so can have a big influence on how the receiver portrays the ...

This is a preview of the whole essay