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Definition of communication

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Definition of communication Communication is the exchange of messages between peoples for the purpose of achieving common meaning. Or it can define as the process by which information is exchange and understood by two or more people. A fundamental of principles communication is that the symbols the sender uses to communicate messages must have essentially the same meaning in both the sender's and receiver's minds. Purpose of communication People communicate with each other in order to get the messages they need, and utilize them for the further use, but what's business communication different from general communication. It's not just getting message for uses, but data involving in operating the tasks as well. The purpose of communication can be divided into specific purpose as follow: - To convey information: - To explain the nature and implications for the business: - To establish rules for dealing with different situations: - To stimulate action: - To create relationships between the members of the organization: - To form collective decisions and render them generally acceptable: - To instruct: instruction manual for operating a computer: - To evaluate: performance appraisal records: - To meet human and cultural needs: Communication breakdown You can never assume that the message in your mind will be perfectly transmitted to your receiver. ...read more.


Most of us have difficulty talking clearly about our feelings, so careful attention is required. * Restate the person's feeling, briefly but accurately. At this stage, simply serve as a mirror and encourage the other person to continue talking. Occasionally make summary responses, such as "You think you're in a dead-end job" or "You feel the manager is playing favorites." In doing so, keep your tone neutral and try not to lead the person to your pet conclusion. * Allow time for the discussion to continue without interruption, and try to separate the conversation from more official communication of company plans. That is, do not make the conversation any more "authoritative" than it already is by virtue of position in the organization. * Avoid direct questions and arguments about facts; refrain from saying "That's just not so," "Hold on a minute, let's look at the facts," or "Prove it." You may want to review evidence later, but a review is irrelevant to how a person feels now. * Focus on the content of the message; try not to think about your next statement until the person is finished talking. * Avoid making judgments until all information has been conveyed. - Selecting words: use familiar words, choose short words, technical words and acronyms with cautions, use concrete languages, active voice, avoid overuse of camouflaged verbs, select words of precise meaning. ...read more.


He notes, as an example, that SAS passes out magazines and newspapers for customers to read during their flight, but often ther are not enough to go around. As a result, when he flies on SAS, the staff sometimes tries to accommodate him first. "Out of the question," he tells the attendants. "I cannot take any myself until I know that all the passengers have gotten what they want!" thus Carlzon reinforces both verbally and nonverbal that he really means what it says in the red book. Furthermore, top management is willing to support the front line. To celebrate the initial turnaround, Carlzon sent every one of the 20,000 employees a gold wristwatch. Since then, major efforts to communicate with employees have helped SAS earn an international reputation for good service. As the success of SAS, I've suggested that good communication and associated interpersonal processes in organizations are important ingredients of organizational effectiveness. Although effective communication is critical to all management functions, it is particularly vital to the leading function because it provides a necessary conduit for efforts to interact with and influence others. Carlzon uses communication and interpersonal processes well to nurture SAS unique culture. Thus, effective communication between individuals or within a group is the element that can lead the company go through the crisis and to the brightness. It is also the basis for the company to implement the compatible and harmony environment and enhance its productive force among the industries. 1 ...read more.

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