Advertisement for the Stanley Kubrick Collection.

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MEDIA STUDIES Ciaran Sainty

Image Analysis 12/9/03

Advertisement for the Stanley Kubrick Collection

This advertisement was found in Mojo magazine, which is laid out very much in a tabloid newspaper style. The black background to the advert may be intentional, as it contrasts with the rest of the magazine, drawing attention to it. A large bold typeface is used in white to spell out the words 'Stanley Kubrick' across the top of the page, again contrasting with the black background.

Below this is a fairly small image of a close up of an aging man, looking away from the camera. It is shot slightly from below, and together with the expression on his face, this makes him seem powerful. The image is shot in black and white, going along with the colour scheme so far. We are led to believe that he is looking at something by the expression on his face, and this is to make the reader intrigued as to what it could be.
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Underneath this we are listed the names of Kubrick's films, in the same typeface used to spell his name at the top of the page, yet smaller. This gives the reader information about the collection, telling us what films are available.

Beneath this we encounter the first bit of colour on the page, where the boxes for seven of his films are shown, with the shining in the middle, and the sizes of the boxes scaling downwards on both sides. This provided a focal point for the page, and immediately draws the eye to the cover ...

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