• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Advertising a job vacancy.

Extracts from this document...

Introduction

When advertising a job vacancy, the business must ensure that all information is detailed and accurate. When advertising a job, Carlisles Fresh Foods must ensure that all the necessary information is given and all then information given is correct. Job advertisements are an important stage in the recruitment process. Carlisles Fresh Foods is able to communicate job vacancies to the public through this method. Usually, the personnel department of a business writes the job advertisements. The nature of the advertisement will depend on two main factors: - > Who the target audience is - the potential employees > Where the advert will be placed All job advertisements should include the following information: - > Job title: - this should be the main heading of the advert, perhaps highlighted in some way. ...read more.

Middle

> Experience: - If experience is necessary, this should appear clearly on the advertisement. This should be quantified, as it will have a bearing on the expected salary level for the job. > Fringe benefits: - The advertiser may wish to include details on fringe benefits. For example, they may wish to mention, a company car, health insurance scheme, etc. For Carlisles Fresh foods, the fringe benefit is that the staff gets money back on whatever they spend in the store, Staff Loyalty. > Organisational identity: - This may be in the form of a logo or slogan. Job advertisements aim at receiving applications form people who feel that they can do the job, although, they also try to discourage applications from those people who do not have the correct qualities for the job. ...read more.

Conclusion

When Carlisles Fresh Foods requires new staff, the personnel department must coheres with management and decide exactly what type of person they need for the job. They must then decide how they advertise the vacancy. As Carlisles Fresh Foods is a medium sized business, they would only place advertisement for job vacancies in local papers, e.g. Down Recorder, Mourne Observer, etc. When advertising a job vacancy, Carlisle Fresh foods must ensure that they use the most effective media. When they have decided how and where to advertise the vacancy, they must then come to a decision about when the advertisement should be placed in the newspapers. Carlisles Fresh Foods must ensure that they leave enough time for the applicants to apply. The job advertisement must state the closing date. The advertising process must be carefully planned out in order to make it a success. Advertising Job Vacancies ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Advertisements section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Advertisements essays

  1. The History of AdvertisingTypes and Functions of AdvertisingAdvertising in mass media.Advertising agencyDomestic advertising

    After the one or two best-liked advertisements or basic appeals are determined, the advertiser produces a limited quantity of the new product and manufacturer can make a decision as to whether a national campaign should be launched. The question of what motivates a consumer to buy challenges the imagination and

  2. Create ing your own business - create a full plan on a business of ...

    and posters. I have not done any radio advertising because you do not have radio advertising for mobile phones based on questions I asked people actually working at a mobile phone shop (phones 4 u) I was told the best method of advertising for a mobile phone shop is the

  1. Marketing Media and Audience Feedback

    the factors that affect the consumers buying decision to a great extent. This factor also covers the decisions of offering discounts, allowances, determining the payment terms that is will the payment be in cash or on credit and the credit terms.

  2. Puffery in Advertising

    Otherwise the action is wrong. According to Bowie and Beauchamp (1997, p21) utilitarians believe that the purpose or function of morality is to promote human welfare by minimizing harms and maximizing benefits. According to Appendices 1 and 2, in the advertisement, Papa John's Pizza and Mueller's want to misguide customers and harm their competitors indirectly.

  1. Promotions & Advertising

    It's the most effective tool and is used to inform, persuade and publicise to remind customers about Lanc�me products and activities. Advertising is a mean of increasing sales. When a Lanc�me product is new on the market and nobody has ever heard of that product, advertises are put up to show what the product is.

  2. The fundamental aim of this study is to evaluate whether or not the Internet ...

    landscape, including animated banner ads, sponsor logos, interstitials, "advertorials," "advertainment," and 3-D visualization. Surely the Internet has great opportunities that marketers yearn for, however the question here is how well are marketers and organisation are using the Internet as a media to communicate with their targeted audience.

  1. Promoting Business Activities. For this assignment I am going to use a small business ...

    Due to Lincolnshire being a rural county the Echo and such papers are widely distributed. With Lincoln being the dominant city in the county any rural villagers will travel a fair distance to get the quality and service that Mucklow and Hardy provide.

  2. "The Advertising and Selling Program of the Avon Cosmetics Inc."

    Objective of the Study The general objective of this paper entitled "The Advertising and Selling Program of the Avon Cosmetics Inc." is to provide information regarding the strategies used by Avon Cosmetics Inc. in advertising and selling their products and to find out the psychological processes underlying these activities.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work