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Analysis of Lady Gagas Official Website

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  • Essay length: 1000 words
  • Submitted: 08/03/2012
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Analysis of Lady Gaga's Official Website

Original Website - Front Page

Newly Changed Website - Front Page

There is a variety of websites available supporting Lady Gaga, however there is one main official website, 'www.ladygaga.com'.

This website represents and portrays Lady Gaga as abnormal and strange; however that's what the audience likes her for and keeps them intrigued - as when the website updates there is always a variation from Gaga, but it always represents her as unique and different. For example, on the first screen shot, in the bottom right corner, Gaga has a spiral shape around her and is represented uniquely. She's represented uniquely in the second screen shot, but it's still in an abnormal way that Gaga works with. Her outfits that are shown on the website are also anomalistic and this further promotes her.

The website front page always seems to be above the norm and continues to be so in every update.

The target audience for this website would be for people that are from the gay pop performance community, but Gaga mostly targets an audience of 20-30 year olds who are very open minded and enjoy pop art

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