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Comparison between the Daily Express and the Independent's coverage of the England verses Greece football match.

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Introduction

Comparison between the Daily Express and the Independent's coverage of the England verses Greece football match The Independent is targeted at the social group A, B and C1, which includes doctors and other highly educated people. It is a broad sheet newspaper, with complex and detailed information about the latest world news. In contrast the Daily Express is a middle range tabloid aimed at lower class or less intellectual people under the social group of C and C2. Its reports are basic bare facts using simple language designed to catch the reader's attention. The tabloid newspapers also focus on celebrity gossip rather than, in the Independents case, world political news. ...read more.

Middle

The Independent has used a wider picture and describes the game as a whole. The Express only has one small column with the basic factual information although the article takes up the entire back page. There is also one advert taking up a substantial fraction of the page. The Daily Express narrative keeps referring to war terms such as "targeted him with missiles". The Independent's article was more explanatory using a wider range of vocabulary without referring to war or Beckham's hair. The sentence length in the two articles differs greatly. In the Independent the sentences are often long with detailed explanations but in the Daily Express the sentences are often short and snappy "The FA called on the Greek authorities and FIFA to investigate the incidents". ...read more.

Conclusion

The pun "Hercules" portrays Beckham as superhuman. The Independent uses a more detailed but less exuberant headline "Beckhams free-kick seals England triumph". The Express has purposely used war images to depict the immensity of the occasion. Tabloid newspapers portray the basic facts, but often distort the story to give a more exciting `spin´┐Ż to the facts. They use basic language because it gets to the point and it's what the readers want. For example "Beckham was struck on the head by a bottle as he took a first half corner and had to dodge other objects before England took control of the game and clinched a vital three points". Broadsheet papers report a more detailed and realistic interpretation using detailed and complex words that would not be used in the Daily Express "David Beckham braved a torrent of hostility from the Greeks". Andrew Fox ...read more.

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