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Deconstruction of a Kerrang Front Cover

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Overall Layout/Composition:
        Kerrang! s cover appeals to the target audience of the magazine with this issue just as it normally would with past issues of the magazine as the publisher tends to keep the same conventions on every cover: font styles, buzzwords, sell-lines and smaller images close together in the bottom left corner. The barcode is always in the bottom right corner too. Another convention always used by Kerrang! is the use of text along the very top and very bottom of the page telling the reader what else is inside that magazine.


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        Kerrang! s cover appeals toDeconstruction of a Magazine Cover.


Kerrang! issue #1176
(15/09/2007)


Font/Text:
        On the front cover there are 3 different font types. The Masthead for the magazine is a Sans font, in bold capitals and has not been repeated anywhere else on the cover.  The main sell-line is in a bold white font to stand out to the reader of the magazine and its also against a dark background. The other  less important than the main one  sell-lines are cluttered together at the bottom of the page, in another different font. These are white and bold too but a lot less smaller. The magazine uses enigma coding to hook the reader into certain storylines such as:  Is It All Over? . It also uses simple wording so the reader isn t confused by any complicated sell-lines like on other magazines. The buzzword  Free  has been used 3 times on the cover and  Plus..  only once.

Colour/Lighting:
        The publisher has used a limited colour palette consisting of only 4 colours, red, black, white and dull yellow. The main image is dark so the main sell-line is bright white to stand out from it. The Masthead is black font on white background and the buzzwords are white on red and yellow backgrounds. The lighting has been shone straight onto the faces of the band in the main image as there are no shadows coming from any angle except from a little one under their chins.

Body Language/Mise-en-scene:
        The band are standing very close together and you can only see the head and shoulders of the other 3 band members because they are positioned behind the lead singer. None of the members are smiling which suggests that their interview is serious.

Camera Shot/Framing:
        The camera shot is a medium close-up of the band. The Masthead has been placed behind their heads so that they stand out more than anÇÿ4š
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        Kerrang! s cover appeals to tþÿ

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