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Festival Magazine Evaluation

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Introduction

Festival Magazine Evaluation After a period of three months, four media products were created, with the supporting paper work. These products were a Front Cover, a Contents Page and a Double Page Spread (worth 2 products). These 4 products became the music magazine Festival, targeted at students and young adults. The magazine, Festival, is unique in the sense that instead of being part of an already existing genre, it has it's own. As a festival magazine is not already in existence, new codes and conventions could be developed and codes and conventions from genres, that relate to the magazine, could be adhered to. The codes and conventions that were adhered to from the Rock/Indie genre were the colour red (which has connotations of blood, anger and love), the use of multiple pictures in the cover, large pictures of main articles on the contents page with a square/rectangular theme, on the contents page an image covering most of a whole page and an image in the centre of the page where the text is. One of the major conventions that were created for the new genre was the cover image on the front. ...read more.

Middle

Festival would make a fitting addition to the current magazines being published and as it is a well known magazine publisher (publishing NME magazine), Festival can be more successful. IPC Media is a very large publishing house that publishes magazines for all sorts of markets ranging from Celebrities to Women's Weekly Specials. After taking the results from the post-production questionnaire, the target audience for Festival is male and female, age 16-24 (83%), class E (50%) of the socio-economic model (Casual Workers and Students) and Caucasian ethnicity. Using the data collected from the post-production questionnaire I was able to see that I managed to create the products for the audience I wished to target. Making sure the magazine targeted the correct audience is vital for a successful publication. If the publication were made for the wrong target audience, it would not be a success when being sold on the market. The audience for Festival would be attracted by the layout, which is similar to that of NME Magazine. This is portrayed in the front cover and contents page. On the double page spread, the audience would be attracted to how the article consists primarily of quotes, which is more interesting for the audience to read. ...read more.

Conclusion

Since the preliminary task, I have learned about using the right colour for the right style, design and where to position images to look effective for the audience, how to edit pictures such as removing the background and clearing up blemishes on faces. I've also learned about typography, colour of the typography, wording and how a title should be sized and positioned. I have also learned about what can improve the quality of a product such as placement of objects and effects to images such as softening the edge of an image which has had it's background cut out. In conclusion, I feel that Festival is a success because it is designed to attract the audience I intended to attract (class E of the socio-economic model), I have been able to create the products in the style of existing products which has given it an authentic look about it (which was confirmed in the post-production questionnaire results). Personally I am happy with the product, I feel that quality is outstanding and I was only able to achieve this quality was because I was aiming to have the same quality of current publications on the market. My peers are also happy with the outstanding quality of the product and feel that this looks like a genuine publication that would be seen in the shops. ...read more.

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