• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

I am <insert name here>, producer of the Liberal Democrat Party's election broadcast. I am here tonight to present to you the video, and describe the different techniques used within the broadcast

Extracts from this document...


Ladies and Gentlemen, welcome, and thank you for coming. I am <insert name here>, producer of the Liberal Democrat Party's election broadcast. I am here tonight to present to you the video, and describe the different techniques used within the broadcast. I will also explain why I used them, and why I think it makes the broadcast more appealing to the viewers, and ultimately encourage them to vote for the Liberal Democrats. I am; after all, here to answer your questions, so please, do feel free to ask me anything you like at any point during my presentation. (Plays tape to audience) Okay! Firstly, I would like to start by talking about the different types of lighting used. We used a range of different techniques in order to give the viewer different impressions on certain things. For instance, top lighting was used in many scenes. We felt this necessary in order to give a realistic effect. Even at the very beginning, with Charles Kennedy introducing himself, you may have noticed we used extra top lighting and a few filler lights to give the impression of a bright pleasant day- something which may lead the viewer to associate a bright and positive future with the Liberal Democrats. Also, in the classroom, we have used strong top lights, which draw attention to the considerable amount of children in the room. The lighting in the room creates harsh and sharp shapes. This helps emphasise the fact that Labour have caused classrooms to be so crowded. ...read more.


Within the classroom, everyday sound is included again, with the scraping of chairs and other typical classroom sounds. When Frankie Fawcett's Father begins to speak, we use diegetic sound once again. Seeing the face of the speaker makes it more personal, and easier for the viewer to empathise, after seeing how ordinary people can be affected. In the sequence concerning the commuter, we emphasised the awful ordeal of using the rail service by using exaggerated parallel sound. This sound device helps show the viewers how the Labour Party is affecting ordinary, everyday people. The everyday sounds inside the train appeared louder, and there was loud prominent coughing that further outlines the terrible, cramped conditions. We used a few sound bridges, which helped smoothen the link between two scenes. We felt it unnecessary to use techniques such as contrapuntal sound, as it might have confused the viewers in such a straightforward broadcast. Before I move onto the next section, are there any questions? Okay. Now onto camera shots. A number of different techniques were used during the broadcast to outline certain aspects and messages put out to the viewers. When there was a speaker on screen, we tended to use more mid shots, which feel friendlier, as we thought that maybe close up shots might have given the impression that you've no option but to listen to this person. But by using mid-shots, you can see the speaker as well as seeing what is going on in the background. ...read more.


We also made sure that the desks were full of school equipment, to give the room a further emphasised effect of busy-ness. Also the viewers will sympathise for the pupils as they look like they are really trying to cope with the cramped conditions, and still trying to work as hard as they can. The fact that Charles Kennedy and Mr.Fawcett are seen wearing suits makes clear that this is a serious matter. In the sequence involving the commuter, we told Jill not to wear smart clothes, and you may have noticed her hair flying all over the place and her make up after the journey was pale and bare, giving her a look of ill health. She never smiled during her commute, and she curled her lip whilst getting off the train. We made sure that it was a dull day in order to parallel the somewhat dull commute. In the scene involving the university students, you may have noticed that the students were sat there, talking quietly, drinking water. This would give the idea that the students are sensible (not drinking beer and bouncing off the walls!) and consequently deserve the right not to pay tuition fees. And then finally, we see lots of happy body language during the celebrations, clapping and waving. Now, that just about concludes my explanation about the broadcast. Are there any questions before I bid you all farewell? (Answers questions) Okay then! Thank you very much for coming ladies and gentlemen, it has been my pleasure to be able to work with such a broadcast, and I wish you all the best for the upcoming election. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Television section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Television essays

  1. Analyse the use of camera shots, mise en scene, sound and editing in the ...

    The man is also looking out of a low door up at Jane, showing her in a low angle shot which connotes a sense of respect for her. She is the tallest figure in the shot, something that was never shown in the Gateshead clip where even the other children were seen in higher positions than her.

  2. English Media Coursework: Comparing the Opening Sequence of Two Films - 'Clueless' and Pleasantville'

    'stuck in Nerdville' so she is shallow - things like this don't just happen because you are 'uncool'. David is the complete opposite to Jennifer. He is described as a 'geek' - someone who doesn't have many friends, doesn't care for the latest fashions and isn't very popular.

  1. Analysis of a news broadcast

    The 'Newsround' logo finds its way through to the studio and a long view shot is shown of the studio with the presenter standing slightly off centre, smiling and greeting the viewers in a polite, happy and very casual way.

  2. Television Violence and the Effects on Children

    They have not learned that violence on television is alright, but violence in real life is not. The social model of psychology states that children learn through imitating role models.

  1. How is suspense created in the moving image sequence from 'The Untouchables'?

    The shot used is a mid-ranged long shot. As a result of the chosen shot, this becomes the first occasion on which we are able to see Ness and Stone's clothing in full. They are both wearing suits of different colours. Ness's suit is blue, and Stone's is beige.

  2. Are contemporary talk shows an extension of democratic debate or an instance of 'dumbing ...

    (Livingstone, 1994:p38) This emphasis on the presenter, their personality and skills provides evidence that the talk show is mainly about entertainment; it is of little importance to public debate whether the person leading and directing the talk is a 'very, very, lovely man' or not.

  1. Full up or Fed Up?

    Looking into the camera and talking a lot. The lovely Ms Lawson for example. The bubbly, bouncy, bright woman is the ideal female. Good looking. Voluptuously tender voice and of course being the sex symbol she is, she uses her 'assets' to attract a wider audience.

  2. &amp;quot;Analyse the techniques used to create tension and viewerenjoyment in 'who wants to be ...

    We also like to see normal people on TV, people like us. It gives us hope that we might be able to win that money someday. This essay I am writing will be focused on the hugely popular quiz "Who wants to be a millionaire?"

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work