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In this essay I am going to compare two media texts. I chose to write a comparison between two newspaper front covers from the same day. The newspapers I chose were "The Sun" and "The Birmingham Post".

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Introduction

An Essay to compare two media texts. In this essay I am going to compare two media texts. I chose to write a comparison between two newspaper front covers from the same day. The newspapers I chose were "The Sun" and "The Birmingham Post". The sun is a lively tabloid newspaper. The Birmingham Post is a serious broadsheet newspaper. The two newspapers are very different in the way in which they choose to present their information and advertise themselves. The title of one of my newspapers is "The Sun". This title is very short, sharp and captioned. This title also gives the impression that the newspaper is a lot more fun because sun is associated with warmth and having a good time. The title is written in white large font on a red background. It stands out from other newspapers because it is red and most are black and white. It is quite a bold and attractive title. The title of my other choosen newspaper is "The Birmingham Post". The title is very long. It has a formal name. It does not really give any impressions apart from the fact that it is a more serious newspaper than "The Sun". ...read more.

Middle

The main headline of "The Birmingham Post" is "I abandoned farm to save family from BSE"; this headline is fairly short compared to that of "The Sun". It is very serious. The headline gives the impression that the article is very important. This headline takes up about ten percent of the page. It is written in large black font on a blue background. It stands out and is clear and bold. There is a real contrast in the language between these two main articles. The one about Tony Blair in "The Sun" uses very informal language. It mocks the Prime Minister, our leader. This is more evidence that "The Sun" is a much more light-hearted, fun newspaper. The article about the farmer in "The Birmingham Post" is a more formal commentary. It is very serious and educational. This is more evidence that "The Birmingham Post" is a serious informative newspaper. About forty percent of "The Birmingham Post" are pictures. There is a large picture, which is for the article about the man who saved his family from BSE by abandoning his farm. The picture is of a man standing on a mound of earth in a field. ...read more.

Conclusion

I think both newspapers work well in their own different ways. They both are very different and present their information differently. "The Sun" proves to be a fun and lively newspaper, whose target audience are young. This particular issue would have attracted more men than women. This newspaper front cover is quite plain and there is not a lot on it. By just reading the front cover you do not get much information. The newspaper is not very informative. "The Birmingham Post" concentrates on informing people about local issues. All of its articles are very serious. By just reading the front cover of this newspaper you can get a lot of information. There are four small articles and one main one. The front page has about forty five percent writing compared with the five percent of "The Sun". I think the audience of this newspaper would be older and more intellectual people. Overall I think "The Birmingham Post" is better at informing people about serious issue. I think it presents it's information clearly. The photography is very good and it gives a real feeling of sadness to the article. I think "The Sun" is a more enjoyable newspaper to read. It brings a smile to your face. This newspaper is not so good at informing people. ...read more.

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