Media Analysing 2 holiday adverts, india and disneyland paris

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English Coursework

Analysing two media adverts

The two adverts I will be analysing have been produced to inform people about holidays in India (text 2) and Disneyland Paris (text 1). The adverts are to persuade people to buy one of these holidays. The India advert is for reasonably affluent people whereas the Paris advert is targeted at families with children. The two adverts are targeted at two different age groups. The advertisement for the India holiday is aimed mainly at couples who want a relaxing or romantic holiday away from there usual busy lives. The Disney advert promotes an existing holiday. Both the adverts could be found advertised in a travel agent. The Paris holiday could also be advertised on the television by showing the main features of the resort. Disney would be able to do this advertisement as they are one of the world largest tourist attractions which mean they would be able to afford a large advertising campaign.

The images are mainly used to show the readers the place that they are going to be visiting. Text one, the Disneyland advert, contains a well structured and placed image. The image is the main castle at