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AS and A Level: Radio
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The Strengths and Weaknesses of Radio: Exploitation of its Strengths to come up with Future Relevant Programmes
It provides for people as a form of relaxation and entertainment, diverting them from their troubles, anxiety and stress at work or school. For radio to play such an important part in people's lives, it has to possess that 'personality'. And this lies in the voice of the deejay- the warmth, the compassion, the anger, the pain, and the laughter. Radio is a convenient and generally credible information source. It can increase the perceived credibility and worth of your project.
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For this coursework I will be reviewing the differences between radio stations. The radio stations which I will be comparing on is, local radio E.g. Mercia and national radio station e.g. Radio 1.
This does two things, it gives the audience the bare facts to the new pieces, and it gives the listners what they want. The editing side of Radio one is very simulair to their image it is very slick. The amount of time between each news bullitin is extermly short. The background music is also portaiting how cool and laid back they are, the music has a mellow quality about it and gets louder through interviews to hide the background noise.
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These data are available for reporting nationally as well as at an ITV and BBC regional level. BARB represents more than 24 million houses. A schedule, sometimes called 'listings', tells you what programmes go on television and when. The person that does this is called a scheduler. You can find a television schedule in a television guide, for example 'What's On' and 'Radio Times'. The television guide gives reviews of the programmes and interviews with different actors and actresses. A television schedule is also found in newspapers, but there is less detail. There are few reviews of programmes and there are no interviews.
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The fundamental problem of layout planning for assembly is to determine the minimum number of stations (workers) and assign tasks to each station so that a desired level of output is achieved.
1 - A: Assemble Frame None 70 2 1 B: Install rubber molding A 80 3 2 C: Install frame screws D: Install frame each A A 40 20 4 3 E: Install frame handle F: Install glass pane A B, C 40 30 5 4 G: Cover frame screws C 50 6 5 H: Pack window unit D, E, F, G 50 Total 380 This is a good design if the sequence and assignments meet the following criteria: * They produce the desired output capacity * They are feasible * They are efficient Is Capacity Adequate?
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At the peak of the 'pirates', 16 million people a day tuned into Radio Caroline and Radio London. The Government recognised the need to provide a substitute when it closed them down with new laws - but it avoided a commercially charged route and told the BBC to start a new station known as Radio One. Independent Local Radio was not what the London based, TV advertising industry expected or wanted. The local radio at the time expected national pop based commercial stations, on which advertising could be brought in the same way as television, with very large audiences.
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The use of all these techniques clearly shows the viewer that they are watching a soap opera about groups of people mainly in their late teens to middle twenties. The producers do this by showing mainly clips of these characters throughout the opening sequence, this would also be the target audience of the programme 'Hollyoaks'. In the mock documentary 'Operation Good Guys' techniques are used cleverly to 'trick' the viewers. They do this by firstly making the viewer believe that this programme is of a more serious tone by making it appear to be a documentary about general police life.
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The aims of our production was to meet the brief given to us, which was to produce a five minute radio programme, which would be of a documentary nature about any chosen current issue or topic.
Also textbook research ('Radio' Shingler and Wieringa, 1998) enabled me to gain a better understanding about different types of interviewing and what works best on radio (Appendix 1). Once the target group was ascertained, it was decided by the group to design a questionnaire to find out our target audience preferences regarding listening to the radio, prior to planning our broadcast (Appendix 2). As a group we all had equal input into the design, distribution and collation of the results.
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* Rental * Rates * Tax * Equipment hire * An RSL etc. A Radio Station is expensive to run so all contributions are readily accepted. This is why 'pirate' radio stations are envied. The money that they pay out is minimal and in some cases they don't even have to pay the presenters. They use advertisers as well and have a higher income which they can spend on their own personal needs. Advertising on the radio is also a way to appeal to a larger audience. They can use catchy slogans which people will remember and increase the sale of their product.
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Ireland. One Governor has special responsibility for the English Regions. All are part time non-executives. They meet monthly and hold the BBC's managers to account for their performance against the agreed strategy and objectives. The BBC is led by the director-general, who is both chief executive and editor-in-chief. The Governors appoint the Director-General and (with the Director-General) the most senior management. BBC operations are run by the directors of nine programming and broadcasting divisions and six professional services, and by the Chief executives of the BBC's two commercial businesses. They report to the director-general and together make up the Executive Committee.
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The BBC provides five national radio stations each with a different remit. Radio One is based on modern music with different types at different times of day, which are aimed at different audiences. It is aimed at sixteen to twenty-five year olds and plays all types of modern music. However, around 1995 changes were made as it was going out of date. The target audience was twenty-five to forty as the original DJs were still being used. The BBC was being assessed for privatisation so a new controller was taken on and became more diverse and cutting edge, which was different to the independent national and local stations.
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As his dashboard erupted into a raging inferno, Shaun pulled the striped lever between his knees that he never thought that he would have to user. No sooner had he smashed through the glass canopy, than the jet disintegrated and fell to earth. Despite the parachute's automatic release having not yet being deployed as he was still at a considerable altitude, Shaun pulled the cord and a white canopy exploded from the depths of his seat and reduced his velocity immediately.
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The Video then goes on to display the good deeds that The Army does and also interviews some recruits who have experienced The Army and say only good things about it The Promotional Video is aimed at parents of recruits who might be worried about their son or daughter joining The Army. In the radio advertisement The Army is much more portrayed as an action-based organisation. It puts the listener in the position of a soldier with an anti-tank missle.
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and carries on when the actor sees the offer and the voice over explains the deal. This advert is aimed at middle-aged women who use make-up. I think this because the voice over is a middle-aged woman who is acting as if she is shopping, I also think this because "Bridget Jones" is a middle-aged women. It is appealing to be like Bridget Jones Boots advert. The purpose of the advert is to sell "Max Factor" make-up and to promote the New Bridget Jones Dairy. It's saying to the audience that if you buy Max Factor make-up you will become Bridget Jones and also the image to be is Bridget Jones.
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Taking the BBC and at least one other foreign public broadcaster as your focus, discuss the challenges faced by public service broadcasters in the global multi-channel market.
Also, the privately owned, commercial sector, with its flagship BSkyB, has arguably provided greater choice in broadcasting albeit through subscription, and has diversified into niche areas that were either previously neglected on terrestrial television or were the subject of limited coverage. This catering for micro-level interests (and indeed the whole range of subjects covered by satellite broadcasters) has meant a significant reduction in terrestrial television viewing. It has also, in a wider sense, given rise to a series of arguments concerning public service broadcasting on the whole, and its reliance on the license fee (particularly the BBC)
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“Given the growth of the commercial sector, the funding of BBC radio from the licence fee is no longer necessary” Discuss.
The licence fee was first introduced in November 1922 and was set at 10 shillings. It's aim was to fund a central broadcasting station that could be received by those who owned a radio. The British Broadcasting Company (later changed to British Broadcasting Corporation) was set up and began to transmit a programme called 2LO. The company was set up with it's main aim being to sell radio receivers. The Postmaster general still had control over what was deemed to be acceptable to broadcast. In 1946 with the popularity of television growing, a combined license fee was introduced to fund both areas of media broadcasting.
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