Tetley Tea

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Tetley Tea Evaluation

Production management

For this task, we had to produce a 30 second advert for a Tetley Tea Competition in which our advert will be broadcasted. Because it was for a live client, we had to produce an advert of professional standards.

As a class, everyone had to do some research. In order to have a successful advert, we had to get both primary and secondary research. We handed out 30 questionnaires with 20 questions on and put my findings into graphs. I also got secondary information off the Internet and highlighter relevant information, which could help me with my advert.

After we had done our research, we brainstormed several ideas individually. My initial ideas were;

1. A man selling teabags at a street corner, you think its drugs until the man gets home and reveal it is a teabag

2. A man burgles a house and he looks around the house, he doesn't take the TV or the safe full of money, but he stills a box of Tetley's.

3. An animation with a load of celebrities drinking Tetley tea saying the slogan 'everyone's cup of tea'. They will be