What impression do you receive about the role of women in society through the magazine you have studied?

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Swati Sinha                09/05/2007

Media Coursework:`

What impression do you receive about the role of women in society through the magazine you have studied?

I have analysed a magazine called ‘Tatler’ in order to observe women’s role in society. The definition of ‘Tatler’ is gossip and therefore telling us that the tone of this magazine is conversational.

On the front cover, the title is in a turquoise colour and the model, which is also on the front cover, is wearing a turquoise colour. This shows a direct relation between the title and the model. The model has an article in a magazine therefore showing that this article is a gossip article which therefore shows that editors think women like conversational articles. This increases a larger range of women audience, and therefore telling us that women enjoy ‘gossip’ magazines therefore telling us they like to get involved in public ideas and therefore take part and interest in society’s problems. However the editors also increase their audience by placing degrading ideas towards women therefore portraying an idea that women are not important in society today.

The front cover quotes ‘The prettiest girl in America’. Broken syntax is used to make the readers feel ‘pretty’. The editor gives us a hint that women need to be pretty in order to take advantage of things in the world. However this is not true and this gives us the impression that the editors have weakened women’s role in society.

The front cover also contains a large black heading which makes the reader immediately drawn to it. Broken syntax is used to describe young people’s problems but also combines mature information to drawn in the targeted age group which is the late 20’s. It has combined a young, male, teenage pop group and what they think of politics. This tells us that only male assumptions are made on one of the most important roles in leading a country telling us that women have no importance on politics and therefore on society. We also know that this magazine is aimed at women in their late 20’s as the woman on the front cover is in her late 20’s and is wearing a long dress giving the readers a more mature look on life.

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The word ‘Exclusive’ is in large, black, letters on the front cover which makes the magazine exclusive and therefore makes the reader feel exclusive as they are reading the magazine. This therefore gives us the idea that the editors thought women like to feel special giving us an idea that women are special. However, the editors could make them special in a sexual, seducing manor.  

 As shown below the magazine is mainly contains adverts then articles. This is because adverts advertise products which appeal to women and therefore this must mean women would rather look at adverts then ...

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