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The Diversity of the Leisure Industry

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1. The Diversity of the Leisure Industry Introduction Leisure is spare time in between everyday work and life where people are free to do whatever they wish. Leisure comes in all forms of activities. Different people enjoy completely different types of activities, but they are all leisure activities. There are two main types of leisure activities: active and passive. Active leisure is leisure which usually involves exercise, such as sport. Active leisure can either be high impact (rugby, football, running) or low impact (yoga or walking). Passive leisure involves more relaxing activities, such as the cinema or eating out. Leisure can also either be home-based (activities at home such as reading or computer, usually passive) or outside-based (activities done outside the home, which can be either active or passive). People may have reasons for participating in a particular activity, whether it is passive or active. These reasons can be: o Physical- People may choose an activity which makes them or keeps them fit or to improve their health. This is usually active leisure. o Psychological- People may choose an activity which helps them psychologically, to help them feel better about themselves. o Social- People may choose an activity which involves socialising. This may be linked with psychological benefits, as it improves social skills and also helps people feel better about them. People also have different motivations to do a particular type of activity. The two main motivations are known as intrinsic, which is internal, or from within (e.g. to be the best athlete or for personal satisfaction. The other motivation is extrinsic, which is external (may be encouragement from relatives or peers, or even a role model inspiration). It has been found that people who have more money to spend on leisure activities do not have the time to participate in leisure activities and people who don't have the money to spend on leisure tend to have more time to participate in leisure. ...read more.


There are issues that can affect the Commercial sector, which can make them lose money and business. These include: * Changes in legislation * Fall in profits * Increased competition * Failure of some outlets to meet targets * Change in technology * Need to re-structure * High staff turnover * Desire to expand a small business * High level of consumer complaints 2.3: The Non-Commercial Sector One example of a non-commercial organisation is Crown Pools, a swimming pool in Ipswich. Crown Pools offers three pools, a leisure pool for all ages, a competition pool, for galas and practicing and a children's pool for swimming clubs and babies. Crown Pool also has a gym, which costs much less to attend than a commercial sector gym. Although Crown Pools is funded and maintained by the local council, which puts it into the non-commercial sector, Crown Pools also generates revenue (not on the scale of a commercial organisation) through a charge to swim, selling food and drinks from vendors and a caf´┐Ż and the sale of swimming equipment. Other examples of non-commercial organisations are The Regent, a theatre in Ipswich which holds pantomimes, live concerts and other performances, The Corn Exchange, another entertainment venue which holds music nights, cinema screenings and stage performances for a reduced price. These organisations also generate revenue, but their main purpose is to provide a leisure service. 2.4: The Non-Commercial Sector The Non-Commercial sector is made up of the public and the voluntary sector. The Non-Commercial sector's aims are to provide a service rather than make a profit. The Public sector is local authorities that cater for markets that commercial operators are not interested in. Examples of organisations that are in the public sector include: * Swimming pools * Leisure Centres * Sports Halls * Pitches/Parks * Libraries * Museums * Children's play areas These activities are usually maintained and run by the local council. ...read more.


special fittings and toilets * train staff to deal with disabled people * have extra space in planes and cinemas * for disabled people to be able to be included in the school curriculum Equity and Diversity * equal funding * equal leisure opportunities throughout UK * setting the criteria for resources * provision for all levels of participants and ages * opportunities for all types of interaction, recreational, competitive, social, cultural and educational activities. * training for leaders and coaches in equality. * racism may also effect certain ethnic groups joining organisations Economic Factors * This is derived from employment type, disposable income and level of education. Therefore, if you have a low paying employment type, little disposable income and a low level of education, you may find it hard to spend money or time doing leisure activities. Choice * Depending on where a person lives, the choice of activities may be severely limited, or may have no activities at all, which will be a barrier to participation. Overcoming Barriers As previously mentioned, facilities may need to introduce new services to overcome barriers faced by some people. For ethnic barriers, such as men and women not being allowed to participate in certain activities together, some organisations may have to introduce a "men's only" and a "women's only" night, so that ethnic groups can also be included in leisure activities. For disabled people, organisations may need to introduce a special disabled people's night, where activities can be focused on disabled people only. For location and transport problems, organisations can introduce a service where a minibus or coach travels to a designated point (i.e. a village hall) to pick up people interested and take them to the activity. For people facing problems with costs, organisations can introduce special discounted nights (i.e. pensioner nights) where people facing difficulties can participate for a reduced cost. There are many things an organisation can do in order to overcome barriers to raise participation. Amy Witham Leisure Studies Coursework 1 ...read more.

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