Assess The Ecological Validity of Research into Persuading a Jury.

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What is The Effect on a Jury of Order of Testimony?

Pennington and Hastie believed that jurors’ will construct a story to make sense of evidence and then return the verdict that has the ‘best fit’ with their story. P and H investigated whether the order of testimony had an effect on the jurors’ decisions. The sample used in this study consisted of 130 students from the University of Chicago.

 The two story-telling strategies investigated in this study are; story order and witness order. Story order is when the Lawyers present evidence in the sequence that events occurred, and witness order is when lawyers present witnesses in the sequence they believe is most likely to persuade the jury (may not be the sequence in which the events occurred, also the benefits of primacy and recency effects are taken into account. Primacy effect is when for example out of a list of 10 words you are most likely to remember the first word; whereas the recency effect claims you are most likely to remember the last word.

The study was a laboratory experiment, using independent groups design, with ps acting as jurors in a mock trial. The IV was the order of testimony and the DV was the verdict given. In individual cubicles ps listened to a tape recording of the stimulus trial and then responded to written questions. They were told to reach either a guilty or not guilty verdict on a murder charge. Ps were allocated to one of four conditions. In each condition, the same evidence was presented by the defence and prosecution, only the order of presentation changed (witness or story order).

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The Results of the study showed that the prosecution were most likely to win (78% of guilty verdict) when they used story order and defence used witness order. Similarly, the defence were most likely to win when they used story order and the prosecution used witness order (only 31% guilty verdict).

Pennington and Hastie concluded that order of testimony does affect juror’s decisions. In particular, jurors are more easily persuaded by ‘story order’ than ‘witness order’. P and H also suggested that the reason why 80% of criminal court cases return guilty verdicts in the US is because prosecution ...

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