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Describe and evaluate the Cognitive Approach

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Introduction

Describe and evaluate the Cognitive Approach ________________ The cognitive approach in psychology focuses on the internal mental processes of an individual. The word cognition refers to the process by which the sensory input is transformed, reduced, elaborated, stored, recovered and used; this definition was from Ulric Neisser. This approach was very dominated in the 1950?s onwards. This was because of the modern research on human performance and attention during the 2nd world war, developments in computer science, artificial intelligence and the growing interest in linguistics. This approach is different from other approached in different ways. On way is that the approach adopts the use of scientific, experimental methods to measure mental processes rejecting the psychodynamic use of introspection. ...read more.

Middle

He decided to header the football (decision-making). Jaime header the ball into the net, scoring a point for his team (output).Progressing from the 80?s there has been a growing interest in both computational and connectionist models to explain human mental processing. Another model is the computational and connectionist, this method still uses the computer analogy to explain mental processes. Although the emphasis now is greatly to do with the use of simulations to study how human intelligence is structured, that?s what?s involved when information is processed rather than when and how much information is processed. The computational model seeks to explain how our cognitive system operates in terms of goals, plans and actions in completing tasks. ...read more.

Conclusion

This is opposite to the humanistic approach which uses predictive power, lacking scientist methods. Models like eh information processing approach have been used to explain the mental; processing, this has helped explain metal processes, unlike other approached this isn?t based on assumptions and observation, also making this approach an advantage. This approach has been described as downgrading and undermines the complexities of the human mind, by comparing and portraying it as a computer. This is a big disadvantage due to its failure at seeing the intricacy of the mind, somewhat making the approach seem crude and simple. Many of the cognitive theories are from artificial laboratory theories, meaning there from computer systems or programs which mimic cognitive functioning. This is a big disadvantage because it just makes assumptions about individual and doesn?t take in account of the everyday behaviours. ...read more.

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