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How Media, Advertising and Celebrity Culture Affects Female Body Image

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  • Essay length: 3797 words
  • Submitted: 03/07/2013
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AS and A Level Media

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Research Project Kayleigh Giles-Johnson

How Media, Advertising and Celebrity Culture Affects Female Body Image

In this essay we will be exploring the subject of body image, looking at which outside influences contribute to the high rate of body dissatisfaction from both psychological and sociological viewpoints, taking into account a range of evidence varying from statistics to studies in order to draw a conclusion. Firstly we will define the meaning of body image and look at the way in which the ideal has changed in recent years, before analysing the effects of media, advertising and the accompanying celebrity culture on body dissatisfaction in females. I will then apply this information in order to explain why it is that some people suffer body image related mental illnesses such as anorexia, bulimia and body dysmorphia.

Body image refers to an individualâs own perception of the aesthetics and sexual attractiveness of their own body and facial features. The ideal has changed over the years with the preference of modern culture being a slender, toned figure and delicate, symmetrical features. In the 1800âs the idealised form was still voluptuous and plump, as we can see from some of

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