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aims and objectives of sainsburys and oxfam

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Introduction In this report I will be writing about both Oxfam and Sainsbury's .I will also be writing about Sainsbury's aims and there business objectives. A business aim is what the business is aiming for and a business objective is how they are going to achieve there aims. Business objectives should always be SMART. This stands for Specific, Measurable, Achievable, Reliable and Time bound. Sainsbury's Sainsbury's is a plc (public limited company) all businesses that are public limited company are the largest type of business. Another example of a public limited company is ASDA. Businesses are split into three types of sectors primary, secondary and tertiary Sainsbury's is in the tertiary sector. The tertiary sector provides a service buy selling food and products. The tertiary sector buys goods from the secondary sector. Oxfam Oxfam's is a charity it is in the voluntary sector. Oxfam is also in the tertiary sector however; instead of just selling products, it also provides a service to other charities. It does this buy selling cloths at a very cheap price. Oxfam's purpose is not to make a profit. ...read more.


They can do this by saving the profit they earn for 2 years and open a clothing section in one of the Sainsbury's stores. This can then be used for a 4-week trial run. After the four weeks, you can then check how much profit Sainsbury has made. If it is a success they can start opening clothing sections in all the Sainsbury's branches Oxfam Oxfam's aims: * To get rid of poverty * To increase the service offered by Oxfam Target ones business objective might be * To get rid of poverty Oxfam can increase the money coming into the business. They can do this buy advertising on T.V every day so that more people now who there are and how they can help to get rid of poverty. This make people want to shop at Oxfam because they will now that all the profit that is made will go to people that are less fortunate than they are. * They can also get rid of poverty by having sales every month and lowering the cost of clothes within the Oxfam shop. ...read more.


In addition, Sainsbury's sales will decrease, which means that they will not be able to make as much of a profit. If Oxfam does not meet its business objectives this means that they will fail there business aims. This will mean that Oxfam will not be able to reduce poverty or increase the service offered. This is because they will not be able to make a surplus so they cannot donate money to people in need. Additionally this means that people who need those donations will suffer. Oxfam and Sainsbury's are very different types of businesses this is because they have different types of ownership. Oxfam is voluntary organised and Sainsbury's is a PLC. Although they are very different both business are in the tertiary sector. Both Sainsbury's and Oxfam are very different this is because they want different things. Sainsbury's have shareholders that earn dividends. Sainsbury's main concern is to make a profit. On the other hand, Oxfam's is concerned with helping people. Unlike Sainsbury Oxfam earns surplus. They help people by donating the money they earn to less fortunate countries. ?? ?? ?? ?? By Muna Aden ...read more.

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Here's what a teacher thought of this essay

3 star(s)

*** This report makes some good point but is let down by a lack of research into what the businesses are actually about. Both businesses have websites where a great deal of information on aims and objectives is available. If the report was to be the writer's views on what the aims and objectives could be than this should have been stated at the start.

Marked by teacher David Salter 01/12/2012

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