• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Analysis of Amazon's Website

Extracts from this document...

Introduction

´╗┐For this task I have been asked choose a business to analyse how the business has been designed covering the points I have been discussed in P1, P2, P3. The business I have chosen is Amazon. Amazon objective are to become a better place for customers to buy and sell products to the highest standards while they still making money, they also discover new products the releases that customers would be interested to purchase, but they aim to keep their customer pleasure by offering discount and giving vouchers by storing their products in large warehouses. Amazon is a biggest worldwide business which provides products to their customers; by providing latest products to their customers they could make great money. Selling latest item on their site would get more customer, by getting more customers this will help Amazon business to gain better shopping place for customers. ...read more.

Middle

Because of Halloween they have designed the website homepage with all the top popular item that customers would be interested most they have done this so the customers don?t have to waste time looking for what they actually want. Amazons is a superfast website they have quick response to their customer that need help with any things like finding items that are they can?t find, Amazons advisors would be more than happy to help their buyers find an item that they are looking for with suitable price that they would be happy to buy but amazon always try to find the best qualities original product for their customers to make them satisfied for Amazon to get good feedback from their customers. Amazon have excellent teams that are working really hard to solve customer?s problems like helping them with returns and refunds for their recent purchased. ...read more.

Conclusion

Amazons target audience are the ones that have debit card or credit card this is because if they wanted to purchase an item on Amazon site you will have to give your card details for you to complete the payment progress for the item you are buying to be delivered, but the other thing is that customer need to have money on their bank card if you don?t then your payment progress will be declined. Amazon also target audience that have computer and smartphone so they could shop on their website by using their computer or smartphone, also they target at people who are earning and income because as they are earning they could buy product from Amazon when they like. Amazons target audience that are aged 11 because this is an reasonable age in which they know how to read and search and their parents can allow them to use their credit card also you could open an bank account once you are age of 11. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Case Studies section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Case Studies essays

  1. sainsburys. The aims and objective of Sainsburys are very straightforward

    at affordable levels which makes life easier when shopping at Sainsbury's supermarkets. (D) Comment on the marketing mix in the relation to the achievement of the marketing and promotional objectives and through them the business aims and objectives. Explain the specific importance of the promotional aspect of the marketing mix.

  2. Would the opening of a fast food restaurant on Riddy lane (Luton) represent a ...

    From the results of my questionnaire I have realised that 12% of the people surveyed said they would visit a fast food restaurant once a month. 28% of the people I questioned said 1-3 times a month, 60% said 1 - 3 times a week.

  1. Unit 1 investigating business

    McDonalds Profile 1- happy meal * 5-12 - because they are more likely to buy happy meals and its targeted at them * Male & female - aimed at both genders * Geography - stores all of the world * C,D,E - because there are less affluent and A &

  2. Strengths & weaknesses of a business idea. Research for a new electronics shop.

    Sole trader Advantages- * You have full control of your business * When setting up you only have to inform yourself about the changes you make * You don't have to fill out many forms out * You can

  1. This GCSE coursework is about setting up a free-range egg unit in the Retford ...

    He informed me that his land to bird ratio is 2000 birds per hectare. When I checked on the internet I was able to confirm that this was the minimum recommended by the R.S.P.C.A freedom food regulations. I was able to establish that a portable building may be the best option when considering planning requirements.

  2. Unit 5 - Customer Services A lvl

    To meet the needs for these customers Pizza Hut offer a brail menu for the blind to help them choose from the different services that they offer to their overall customers. Also Pizza Hut provide double doors which would allow wheelchair access to easily go through the doors and out

  1. Investigating a business and what business do - London Heathrow Marriott (LHM) and Tescos.

    These activities appeal to a wide range of people. For instance, the gym will attract the local community, especially staff from Heathrow airport, who may be too busy to go anywhere else. Conference facilities will attract businessmen and businesswomen, as LHM has an advantage of being right next to Heathrow airport, consumers will have quick access to business fundamentals.

  2. Arrow analysis

    Competitors Arrow?s closest competitor in 1996 was Avnet Inc., trailed it by more than 20% in sales. Of the next group of competitors the largest, which included foreign entrants Rabb Karcher and Future Electronics as well as longtime rivals Pioneer-Standard, Wyle, and Marshall Industries.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work