Analysis of Amazon's Website

Amazons website is very masculine this is because the website has been using black and white colours with the normal fonts, but few days ago it was Halloween therefore they have made it look very attractive for the customers to shop on their website for Halloween styles clothing for kids and family as they have loads of Halloween products in stock they have putted all the items on low cost so they could get more customers shopping on their site. Because of Halloween they have designed the website homepage with all the top popular item that customers would be interested most they have done this so the customers don’t have to waste time looking for what they actually want.

Amazons is a superfast website they have quick response to their customer that need help with any things like finding items that are they can’t find, Amazons advisors would be more than happy to help their buyers find an item that they are looking for with suitable price that they would be happy to buy but amazon always try to find the best qualities original product for their customers to make them satisfied for Amazon to get good feedback from their customers. Amazon have excellent teams that are working really hard to solve customer’s problems like helping them with returns and refunds for their recent purchased.

Amazon is an commercial website which sells products online and also providing customer with home deliveries but they do not have stores where customers could go and do their shopping they are only based online but Amazon is an one of them largest worldwide business which aim to make their business success by giving offers to their customers.

Amazons website languages is very clear and understandable because there are professional online business. They have loads of customer that shop on their site daily but they also don’t like making their customer confused this is because they could stop customer buying something from their site the buyer wanted, for this reason Amazon have their language clear and readable for their customer at the same time their written language is really understandable because it’s in standard English with average fonts.

Amazons target audience are the ones that have debit card or credit card this is because if they wanted to purchase an item on Amazon site you will have to give your card details for you to complete the payment progress for the item you are buying to be delivered, but the other thing is that customer need to have money on their bank card if you don’t then your payment progress will be declined. Amazon also target audience that have computer and smartphone so they could shop on their website by using their computer or smartphone, also they target at people who are earning and income because as they are earning they could buy product from Amazon when they like. Amazons target audience that are aged 11 because this is an reasonable age in which they know how to read and search and their parents can allow them to use their credit card also you could open an bank account once you are age of 11.