• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month
Page
  1. 1
    1
  2. 2
    2
  3. 3
    3
  4. 4
    4
  5. 5
    5
  6. 6
    6
  7. 7
    7
  8. 8
    8
  9. 9
    9
  10. 10
    10
  11. 11
    11
  12. 12
    12
  13. 13
    13
  14. 14
    14
  15. 15
    15
  16. 16
    16
  17. 17
    17
  18. 18
    18
  19. 19
    19
  20. 20
    20
  21. 21
    21
  22. 22
    22
  23. 23
    23
  24. 24
    24
  25. 25
    25
  26. 26
    26
  27. 27
    27
  28. 28
    28
  29. 29
    29
  30. 30
    30
  31. 31
    31
  32. 32
    32
  33. 33
    33
  34. 34
    34
  35. 35
    35
  36. 36
    36
  37. 37
    37
  38. 38
    38
  39. 39
    39
  40. 40
    40
  41. 41
    41
  42. 42
    42
  43. 43
    43
  44. 44
    44
  45. 45
    45
  46. 46
    46
  47. 47
    47
  48. 48
    48
  49. 49
    49
  50. 50
    50
  51. 51
    51
  52. 52
    52
  53. 53
    53
  54. 54
    54
  55. 55
    55
  56. 56
    56
  57. 57
    57

As a short-term business Consultant, I have been hired by Alton Towers PLC to find out information about the magical theme park, and produce a report.

Extracts from this document...

Introduction

Contents page * Chapter 1 - Introduction Page 2 - 11 * Chapter 2 - Departments within Alton Towers Page 12- 24 * Chapter 3 - Culture and management styles Page 25- 35 * Chapter 4 - Input of ICT Page 36-47 * Chapter 5 - Production and quality Page 48-55 * Chapter 6 - Bibliography Page 56 * Chapter 7 - Appendices Page 57 CHAPTER ONE - Introduction Introduction As a short-term business Consultant, I have been hired by Alton Towers PLC to find out information about the magical theme park, and produce a report. The report will include details about Alton Tower's objectives, structure, organisation, and channels within the business, culture, communication, quality assurance and control system. In order for me to complete the report I will need to investigate the running of Alton Towers carefully. Historical background Alton Towers has a large and interesting background history, which can be dated all the way back to the 8th Century when the towers was a fortress and was held by Ceolred, the king of Mercia. The castle remained upon this ownership up until 1412 when the Earls of Shrewsbury taken over the Tower through a marriage between Lady Ankarat de Verdun and Sir John Talbot. The second part of the journey towards the creation of the theme park was in 1753. It was in this year that Charles Talbot, the 15th Earl, was born. It was Charles that taken it upon himself to tame the gardens surrounding the castle. He assisted the help of hundreds of men, which included artisans, mechanics and laborers. It was said that "He made the desert smile". Charles Talbot taken great care into making sure that the gardens were to be unique and original. Only two principle garden architects, Thomas Allason (1790-1852) and Robert Abraham's (1774-1850), were consulted about the detail to ensure the gardens were original and not imitated in any way to other gardens. ...read more.

Middle

Role culture at the theme park is used as it is typically found in a hierarchical structure, which Alton Towers has. This means that each of the employees have a job description and are trained up for their specific departments. Through training up their employees Alton Towers is giving their staff a feeling of responsibility which helps them to achieve the following objective, " We will make Alton Towers a magical place to work by developing individual skills, personal responsibilities and work which is fun and rewarding". Through training up its staff they manage to receive high quality for its staff and then Alton Towers repretation will be that it is a high standard theme park that believes strongly in its staff. This will help the business to perform because it invites more people into the park and having good reliable staff keeps the business running. Task culture can also be found at Alton Towers towards the bottom of the hierarchical structure. It is when the employees work together in teams to help complete their work. Teamwork is important to Alton Towers, it helps to build up skills for the employees and their work is then fun. This helps to achieve the objective "We will make Alton Towers a magical place to work by developing individual skills, personal responsibility and work which is fun and rewarding". This can also help the business to perform because it will make the staff happy in their work And this will pay off with the customers making their visit more fun and magical making the whole visit a lot better. If the visit is good then they will want to visit time and time again increasing the visitor rate at the theme park. Person culture can be found at the theme park as well because Alton Towers strongly believes in treating their staff well. To ensure that the employees at the park are well looked after the theme park give the staff a uniform for all kinds of ...read more.

Conclusion

park and it will mean that their skills and qualifications have been recognised, this will motivate the staff so they enjoy their work more. If the employees are happy with their jobs then they will put more of an effort in to get it done so they staff will help with the running of the park and to meet objectives. If the staff are happy then it will help to create magic at the theme park. This means that the visitors to the park will also benefit and will enjoy their time at the park more, which is what Alton Towers, wants. If they were to have ISO 9000 then it would show that the business is reliable and well respected which should increase the amount of visitors to the park. Having a repretation of having high standards is very important to a business as it shows that you are beating your competition, which is what it would do to Alton Towers. It will prove that they are the UK's number one theme park. All of the above would help the theme park to achieve its objectives because it motivates its staff through having ISO 9000. This is because the staff will be working for a business with high quality recognition standard which will look good for them. This means that the staff will have a better feeling of responsibility, this will make them happy with their job and they will be more motivated which will be seen in the work that they do. With the improved quality in their work they are helping Alton Towers by creating magic and developing individual skills. Through having ISO 9000 the staff will want to work harder so that they can keep up with the high quality standard which will help the theme park to work well and achieve its objectives. The staff will each be encouraged to improve on their performance, which will help the business to perform better due to the loyalty of the employees. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE People in Business section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE People in Business essays

  1. For this assignment I am investigating how Marks and Spencer plc works, and I ...

    The major sources of finance include back profits, shares, banking facilities, hire purchase/leasing and trade credits. Preparing accounts The finance staffs at Marks and Spencer have to deal with a range of activities related to checking and recording of all amounts of money received and paid.

  2. There are three main types of management styles. These are autocratic, consultative and democratic.

    Although this is their aim and how they describe themselves as we have seen in recent years that this may not be working as well as they had hoped. This is shown by Asda recently overtaking sainsbury. Blag more Communication Channels Any business needs to communicate.

  1. Classify the business according to its ownership - McDonalds

    high standard recruitment, they have the opportunity to develop a career, which can take them to the very top. Above all, McDonald's values people with a positive attitude towards customers, themselves and other employees, and strive towards delivering the highest standards of quality, service and cleanliness.

  2. "Managers should do everything they can to enhance job satisfaction of their employees? Do ...

    form only 'an illusory correlation...between two variables that we logically think should interrelate, but in fact do not. Strong intuitive belief, conventional wisdom, Define performance: non-productivity or extra role dimensions as cooperation, informal modes of helping coworkers and superiors, and general tendencies toward compliance.

  1. The Boots organisation is a public limited company (PLC).

    are profitable you will attract more investor this makes the organisation grow and prosper even more. Also trade creditors and bank mangers will also look more favourably to lending capital to the business if it is doing will because they will know that the money will be secure.

  2. Report: Type of ownership of J-Sainsbury

    A franchise grants permission to sell a product and trade under a certain name in a particular area. The person taking out the franchise puts down a sum of money as capital and is issued with the equipment by franchising company.

  1. Hagar Cohen's work, Glass, Paper, Beans.

    Although Brent's work is very hard and time consuming and does require more thought than that of the assembly line, the element of isolation is the same. People are so used to this predictability, filling their lives with this sameness that they do not know what to do without it.

  2. Internal and external constraints - Hamptons

    of hours, and there is always a worker available to provide services in the leisure centre. This could be good or bad, depending upon the amount of time that staff are required to work for, and the number of rotations that are necessary.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work