• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Business Plan

Extracts from this document...

Introduction

WHAT MY BUSINESS WILL DO? My business will offer all vehicle drivers and owners a hand car wash service in Langley, Berkshire. As well as hand car washed my business will also specialise in all other car cleaning services, such as: valeting, alloy washing and vacuum. My business will charge customers for cleaning their car to a high standard. The standard of work will be high however the prices of my business will be very competitive. This is mainly due to the fact that in nearby towns to my chosen location there is a lot of competition. LOCATION The location that I have chosen for my business is on the side of the Langley Synergy Gym car par. I have chosen this location because the Synergy Gym car park has approximately 500 parked in their car park through the day in total. This means that the passing trade business can be very high and this will increase my chances of making my business successful. ...read more.

Middle

WHY I THINK PEOPLE WILL BUY MY SERVICE? I think people will buy my service rather than going to any of my competitors due to my unique selling point (USP). My USP is going to be pre-booking for hand car washes and cleans. No other hand car wash in the entire Berkshire offers this service to any of their customers. This has resulted in many customers getting fed up of waiting for their turn to come and either going back home or getting their car auto-washed from nearby petrol stations. Also another thing is that where I am locating my hand car wash there is no other hand car wash in Langley. This will help me to gain a majority of the potential customers in Langley. SERVICES I WILL OFFER The services that I will be offering my customers are going to be: Hand car wash Valeting Service Pre-Booking Vacuuming Engine Steam Clean Seat Wash Interior Polish Body Polish Alloy Clean All the services that I am going to offer are going to be normal services those other car washes around Berkshire. ...read more.

Conclusion

This will reduce the businesses costs as well as my personal costs. This will also mean it will be quicker for me to break-even and make a profit. Also if I make my business a LTD company then my business will have limited liability which will mean me and the other person investing in my business will only lose the initial investment we put into the business. ADVANTAGES OF A LTD COMPANY * The business has limited liability * Increases financial assistance * Easier and cheaper to set up than a PLC * The business can sell their shares * Less vulnerable to take over as it requires the agreement of the shareholders before shares can be sold. DISADVANTAGES OF A LTD COMPANY * No one will have complete control of the business * The person that established the business may not be the chairman * You can only sell shares to family and friends * You have to pay shareholders dividends * There is a financial and administration cost associated with setting up and running the business unlike a sole trader. * Harder to raise finance. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our GCSE Marketing and Markets section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related GCSE Marketing and Markets essays

  1. Marketing Plan for the Targe' Full Service Spa Salon

    These venues of advertising along with the Internet and direct mailer coupons to encourage customers to give our salon a try will definitely get the salon off to a lucrative start. Target Corporation realizes that we will not have a large market share of the salon services market and that

  2. Marketing Thorpe Park and London Dungeons.

    Ideal for young adults and groups, Thorpe Parks offers great rides and special events for an unforgettable short break. Their customers can get the most out of their trips to Thorpe Park. With a hotel near to the Park, enabling them to relax and recuperate after a day of thrashes and splashes!

  1. Marketing Plan of Squench

    Whole year operation 50 000 II. National- Provinces in Visayas and Mindanao as well as the regions in Luzon (July to December 2008) I. Advertising campaign Details Duration Budget a. Television * A 1 minute commercial * A reality show(amazing race)

  2. Design a small scale marketing plan and formal report for a small business.

    60% of their assets are in Birthday/anniversary/get well cards. 30% of their assets are in Christmas cards and 10% of their assets are in valentine/mother's/father's day cards and eater cards. I was unable to find out who held the other 83% of the market, but according to my field research it was likely to Birthdays, WHSmith and Card Fair.

  1. Amstrad Plc a business overview.

    Policy matters are typically left to leadership bodies meeting more frequently. And management is often delegated to staff. Culture Sociocultural- "The sociocultural environment is of particular concern to marketers as it has a direct effect on their understanding of customers and what drives them.

  2. Marketing Plan

    market its products Place: How the product is distributed, where it can be brought Price: The price at which the product will be sold Promotion: How to sell the product including advertising, other publicity, discounts, special offers, point of sale displays and direct marketing * Product Every business has to

  1. Marketing plan

    * Competitive pricing: All products will be priced competitive to the Cape Town/Claremont market. 2.1.3 Market Trends The market trend for women's fashionable shoes is toward a wider selection of common design elements. Over the last few years, there has been a proliferation of several design variations from a base design.

  2. Marketing plan for a tutoring service.

    She also works in a selective school and can therefore teach the 11+ as she knows the level and standard of information that the child needs to know to pass the tests. To start with, Mrs Butler could teach AS/A2 level business and general studies, GCSE business studies and KS3

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work