Business Plan for Internet Caf

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Year 9 Commerce Assignment 2004-Contents Page

Page 1-Contents

Page 2-1.0 Executive Summary

.1 Where to find us?

.2 Business Mission

.3 Legal Structure of the business

Page 3-1.4 Keys to success

.5 Risks

2.0 Company Summary

2.1 Staff Requirements

2.2 Company Start-up Summary (includes financial plan)

i) Project Cost Summary

Page 4-2.2 ii) Project Financing Summary

iii) Project Costs and Financing Notes

Page 5-2.2 iv) Sales and cost of goods

Page 6-2.2 iv) Sales and cost of goods

Page 7-2.2 v) Expenses

Page 8-2.2 vi) Income Tax, and Break Even

3.0 Services

Page 9-3.1 Service Description

3.2 Competitors

3.3 Technology

4.0 Marketing Plan

5.0 The Near Future

Page 10-17 Appendices

Basic Building structure

Business Plan for Internet Café

.0 Executive Summary

UIC, Ultimate Internet Café is unlike any other internet café. It's one of its kinds; UIC provides lightning fast T2 internet connection which is a lot faster than cable internet. Inside the premises there is a Café which has all your favourite beverages such as Easy Way, coffee and foods include buns, cakes and ramen. So no matter how busy you are you can always eat while you are chatting, playing games or surfing the net. At UIC we know what the public are expecting from any normal Internet Café that's why we've gone a few steps beyond what the public wants to give you the ultimate experience.

We think that the public wants:

) Access to ultra-fast T2 internet, with fast downloads.

2) Access and use facilities at costs they can afford.

3) Access to a luxury internet café that knows what comfy means.

At UIC customers can buy our used or second hand games for especially cheap prices. UIC also sell accessories for your computer, as well as used computer parts, ie. Graphics cards, Motherboards etc.

This business plan is prepared to obtain financing in the amount of $168000. The extra financing is required to have work on site preparation and modifications, equipment purchases, and to cover expenses in the first year. Additional money has already been secured in the form of: (1) $44,000 from the AMD computers LTD. PTY (2) $50,000 of personal savings from owner David Chen and $30,000 in the form of short-term loans.

.1 Where to find us?

UIC, Ultimate Internet Café is located at 26 Hunter Street Mall, Hornsby (directly opposite to Hornsby Westfield). To contact us phone: (02) 9477-2233 or send us a fax: (02) 9477 6232. E-mail us at: [email protected] or visit our web site www.uicnetcafe.com.au. UIC is a sole trader company which David Chen is the owner and the individual who runs the business without partners or a company structure.

.2 Business Mission

This internet café business has lots of rivalry store, each store offers a speciality price on goods and services, but at UIC we can guarantee that there is no store that offers a lower price on membership and hourly rates. This new renovated Net café has made many members feel like that they are at home, they can surf the net and enjoy a cup of coffee or tea.

.3 Legal Structure of the business

UIC is a sole trade company that is that owner David Chen is the only person who runs or is in charge of the place.

.4 Keys to success

* The design and the products of UIC will be different from all the other cafes and net cafes in the local district.

* The attempt of staff to blend in with the locals or people who live in the area.

* An environment that won't intimidate the user of a PC, especially people who just started using it. UIC has expert staffs that are willingly to help and give lessons at a small fee.

.5 Risks

* Will people continue to enjoy using the internet and playing games?

* Will the individual be willingly to pay the fixed amount hourly rates?

* Will there be a demand of more services and cheaper rates?

* Will large internet providing companies give extremely cheap prices so that every can afford cable, so significantly there won't be a market place for internet cafés?

2.0 Company summary

Very soon in the near future UIC will be located in the heart of Hornsby, it will offer the whole shire the cheapest and the best possible internet an internet café could possible offer. UIC will provide access to the latest and the best games of all time, extremely fast internet, and messengers. UIC will appeal to people of all ages no matter young and old or between people who don't know how to use a computer.

2.1 Staffing requirements

Staffing requirements aren't as high as you would expect, you just need to know some basic computer skills and you set for the job. The maximum number of staff members required are three: one at the counter-most likely the owner, one and the food bar, and one for technical support. A person requesting for the technical support job must have at least a diploma degree in computer science. The training to work at UIC doesn't take up much time and are easy to master.

2.2 Company Start-up summary (includes Finical Plan)

PROJECT COST & FINANCING SUMMARY for UIC-Ultimate Internet Café

Project Cost Summary

All values are based on best estimate from industry operating statistics, and actual professional appraisals or cost quotes from suppliers.

Land

$50000

Buildings

$24000

Office Equipment & Furniture

$4000

Other Assets (Other Categories)

$80000

Contributed Assets

$10000

___________

Total Project Costs

$168000

Project Financing Summary

Contributed Assets

$10000

Contributed Cash

$74000

Line of Credit

$84000

____________

Total Financing

$168000

Note: A line of credit of $84000 will be required for the intial startup of the operation. This line of credit will be secured from a financial institution and interest charges will only be incurred on the amount used or outstanding. The actual amount required for an operating line of credit required to cover operations in the first year will be shown in the cash flow projections based on the expected events of the first twelve months of operation.

PROJECT COSTS AND FINANCING NOTES

The following notes detail the specific assets, loans and contributions for the project.

Land Cost

The total land cost of the project is $50000. The purchase cost of land required including any site preparation or other development is $50000.

Building Cost:

The total building cost of the project is $24000. The purchase cost or development cost of additional buildings required including utility installation & hook up for water, sewer, power, energy, engineers, consultants and contractors is $24000.

Equipment & Furniture Cost:

The total equipment & furniture cost of the project is $9000. The value of contributed equipment & furniture to the project is $5000. The purchase cost for all additional equipment & furniture required is $4000. This included all retail / display equipment & furnishing, all manufacturing / warehousing equipment, and all office equipment & furniture.

Other Assets:

The total other assets cost of the project is $85000. The value of contributed other assets is $5000. The purchase cost of additional other assets required is $80000.

Total Assets Purchased:

The total cost of assets purchased for the project is $158000. This included:
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Land

$50000

Buildings

$24000

Office Equipment & Furniture

$4000

Other Assets (Other Categories)

$80000

Total Cash Contributed:

Proprietor/Partner/Shareholders Loans

$24000

Other Private Investments or Loans

$50000

The total amount of cash contributed to purchase assets and cover the required funds for working capital of the project is $74000.

Total Contributed Equity:

Equipment & furniture

$5000

Other Categories

$5000

Proprietor/Partner/Shareholders Loans ...

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