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Dominos Pizza's aims and objectives.

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  • Essay length: 1737 words
  • Submitted: 27/10/2003
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GCSE People in Business

The first 200 words of this essay...

Aims and Objectives

What are they?

These are what a company wants to do to improve sales which will

inevitably lead to more profit. A big company e.g. Domino's Pizza will

have different aims and objectives to a small company e.g. R. Bethells

Fish Mongers because Domino's Pizza has already broke even, made

profit and expanded which mite be the aims and objectives of R.

Bethells Fish Mongers for the future.

Dominos Pizza's aims and objectives

o To break in and expand in the British market.

Dominos Pizzas have not yet fully broken into the British market and

would like to expand more.

o To improve customer relations.

They would like to be more on a one to one bases with their and take

time with them.

o Improve speed and efficiency of pizza making.

Making pizza's faster means they can cope with larger amounts of

customers and make more sales.

o Improve efficiency and speed of delivery.

Having more drivers

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